Advertising Analytics: Ad Display URL

We finally managed to integrate our Adwords accounts into Adobe Analytics. Although not all variables are populated. I wonder how to import them?

For example "Ad Display URL": Do I need to configure something in Adwords or in Adobe?

I only used the string as indicated in the documentation for linking:

s_kwcid=AL!!3!{creative}!{matchtype}!{placement}!{network}!{product_partition_id}!{keyword}