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frankd55973318
New Participant
December 12, 2017
Solved

Classify typed/bookmarked and referral traffic

  • December 12, 2017
  • 12 replies
  • 6453 views

Hi,

In some of our report suites, in our campaign reports (Campaign > Tracking code) we have a classification called Channel which captures the topline channels of our marketing activity like PPC, SEO, Email etc. These rules are set by the Classification Rule Builder. One of the topline channels is called Direct Traffic. Direct Traffic is a combination of typed/bookmarked traffic and all other referrer traffic (basically, all traffic without a tracking code).

This report suite was create about five years ago, before I joined the company, and the person who created it no longer works here. So, I am trying to figure out how they managed to classify traffic without a tracking code (there is no rule in the Classification Rule Builder for it). I've spoken to Adobe Customer Care and they've said it isn't possible, so I was hoping maybe someone in the community could help.

Thanks,


Frank

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Best answer by PratheepArunRaj

Hello Frank,

The option i can think is via Classification Browser Import.

If he has uploaded ~none~ key mapped with Direct Traffic, the unspecified category filtered out from Classifcation Rule Builder will be bucketed under Direct Traffic.

Sorry, there might be some other way, but just to give some idea, I have posted my thoughts.

Thank You!

Arun

12 replies

frankd55973318
New Participant
December 13, 2017

Here are the classification rules for the 'Channel' classification:

Rydal_Williams
New Participant
December 12, 2017

Hi Frank,

There are several ways I can see this happening, can you send me a list of all your classification rules or screenshot, you may private message me if you will rather be discreet, I'll review and then we can walk our way backwards to other possibilities.