First Touch Channel - Display OA

hello community,

can anybody tell me what exactly "Display OA" on First Touch Channel means?

thanks a lot!

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

GigazelleAccepted solution

Employee

That sounds like a custom marketing channel definition. If you go to Create Marketing Channel processing rules, you'll be able to see how Display OA is being set.

GigazelleAccepted solution

Employee

That sounds like a custom marketing channel definition. If you go to Create Marketing Channel processing rules, you'll be able to see how Display OA is being set.

Translate

Sign up