how to find the recency and frequency of a customer via Adobe Analytics | Community
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kumararajak
kumararajak
Level 5
Jun 25, 2019 5:32 AM UTC
Solved

how to find the recency and frequency of a customer via Adobe Analytics

Dear All,

I would like to pull data on how frequenctly the cusotmer visits the site or their last visit. Can anyone help me on logic or advise the best practice?

Regards,

Kumararaja

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    KanoulAccepted solution
    Level 3
    Jun 25, 2019 7:27 AM UTC

    Hi Kumararaja,

    You may try using the default Visitor Retention reports from Reports & Analytics.These reports help to identify how often visitors return to your site.

    Here is a document for more details: Visitor Retention

    Hope this helps!

    Regards,

    Kanika

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    2 replies

    kumararajak
    kumararajakAuthor
    Level 5
    Jun 28, 2019 4:40 AM UTC

    Thanks Kanika.

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    KanoulAccepted solution
    Level 3
    Jun 25, 2019 7:27 AM UTC

    Hi Kumararaja,

    You may try using the default Visitor Retention reports from Reports & Analytics.These reports help to identify how often visitors return to your site.

    Here is a document for more details: Visitor Retention

    Hope this helps!

    Regards,

    Kanika

    Translate
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