Marketing Processing Rule for Display Campaign | Community
Skip to main content
B
bindukumari1990
New Participant
April 6, 2021
Solved

Marketing Processing Rule for Display Campaign

  • April 6, 2021
  • 4 replies
  • 1860 views

Hi,

 

I have created the marketing processing rule for display campaign, which contain query string parameter i.e. utm_medium=D2C

 

But still it is not capturing in the AA reports. Please check the screenshot below:

 

Please let me know, it is the right way?

 

 

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Best answer by yuhuisg

I'm going to assume that you have used the following condition in your Processing Rule:

Query String Parameter utm_medium=D2C Exists

If you're using that, then that's wrong. It makes AA look for a query parameter "utm_medium=D2C", e.g. a URL that looks like this: https://www.website.com?utm_source=something&utm_medium=D2C=D2C. But that's an invalid URL anyway.

You want to use this instead:

Query String Parameter utm_medium Equals D2C

4 replies

jantzen_b
jantzen_b
Employee
April 6, 2021
Do any of the answers below answer your initial question? If so, can you select one of them as the correct answer? If none of the answers already provided answer your question, can you provide additional information to better help the community solve your question?
yuhuisg
yuhuisgAccepted solution
New Participant
April 6, 2021

I'm going to assume that you have used the following condition in your Processing Rule:

Query String Parameter utm_medium=D2C Exists

If you're using that, then that's wrong. It makes AA look for a query parameter "utm_medium=D2C", e.g. a URL that looks like this: https://www.website.com?utm_source=something&utm_medium=D2C=D2C. But that's an invalid URL anyway.

You want to use this instead:

Query String Parameter utm_medium Equals D2C

    B
    bindukumari1990Author
    New Participant
    April 6, 2021

    @pratheeparunraj Please find the screenshot below:

     

     

      PratheepArunRaj
      PratheepArunRaj
      New Participant
      April 6, 2021

      Dear Bindu,

      1. Check the Paid Search Detection Rules. It should not have the Query String Paramter 'utm_medium'.

      2. If you use Query String Parameters 'deliveryName' and 'utm_medium' together, the 3rd one will be qualified and not the 4th.

      Thank You, Pratheep Arun Raj B

      PratheepArunRaj
      PratheepArunRaj
      New Participant
      April 6, 2021

      Dear Bindu,

      We can help you if you can provide screenshots of the previous rules. Marketing Channel works in Waterfall method and if any of the condition is already met, it won't move to the next.

      Thank You, Pratheep Arun Raj B

        Terms & ConditionsAccessibility statement

        Loading footer...