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hk17541
Level 2
Feb 15, 2024 2:42 PM UTC
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Sample Size Determination for A/B test

I am trying to find the Adobe white paper which is mentioned as "Sample Size Determination for A/B test" to understand the methodology behind sample size calculator for A/B testing.

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yuhuisg
yuhuisgAccepted solution
New Participant
Feb 15, 2024 3:19 PM UTC

This help page might be what you're looking for: https://experienceleague.adobe.com/docs/target/using/activities/abtest/sample-size-determination.html?lang=en

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3 replies

yuhuisg
yuhuisg
New Participant
Feb 15, 2024 3:03 PM UTC

Adobe Target provides a sample size calculator: https://experienceleague.adobe.com/tools/calculator/testcalculator.html Are you referring to that?

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    hk17541Author
    Level 2
    Feb 15, 2024 3:10 PM UTC

    Yes - looking for the white paper Adobe is using to calculate sample size calculator.

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    yuhuisg
    yuhuisgAccepted solution
    New Participant
    Feb 15, 2024 3:19 PM UTC

    This help page might be what you're looking for: https://experienceleague.adobe.com/docs/target/using/activities/abtest/sample-size-determination.html?lang=en

    Translate
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