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czmudzin
New Participant
August 27, 2024
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Universal CTR Metric

  • August 27, 2024
  • 1 reply
  • 876 views

Is there a way to create a CTR metric that works universally with any relevant dimension?

The calculation is clicks / page views, but the issue that I run into is that it defaults to taking page views on each dimension instead of the page itself

EX: The CTR of "Individuals & Teams" should be 3.2%

(Target Text Name just captures the text of the link that was clicked when a click event occurrs) 

 

 

 

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Best answer by bjoern__koth

Hi @czmudzin 

in your custom metric builder, click the gear icon of your dimension you want to use as grand total instead of standard.

This should hopefully do the trick.

 

 

1 reply

bjoern__koth
bjoern__kothAccepted solution
New Participant
August 27, 2024

Hi @czmudzin 

in your custom metric builder, click the gear icon of your dimension you want to use as grand total instead of standard.

This should hopefully do the trick.

 

 

Cheers from Switzerland!
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czmudzinAuthor
New Participant
August 27, 2024

Wow, in all my years inside AA, I've never known that this is how it's accomplished. Thank you!

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