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srikddy
New Participant
May 26, 2021 7:48 AM UTC
Solved

Unspecified % of visits

We are observing that the % of unspecified visits has increased by ~10% in the months of April and May for one of our eVar metric is Visit.

 

Can someone let me know how to debug and find the reason for the sudden spike

 

 

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khurshid
khurshidAccepted solution
Employee
May 26, 2021 1:26 PM UTC

If you are using Visits as metric in the evar report and see an increase in the number of Unspecified, this must be due to evar values not being set in the hits. You may want to check for Pages which contributed to most of the Unspecified visits and check the code/set up on why the value would not have been set on these pages.

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7 replies

srikddyAuthor
New Participant
May 26, 2021 4:05 PM UTC
thanks a lot @christou_c
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christou_c
christou_c
New Participant
May 26, 2021 1:34 PM UTC

It can be:

i) a data availability issue (e.g. the respective data layer property is empty in some cases),

ii) an analytics implementation issue (for some reason, eVar doesn't get populated), or

iii) expected (eVar was never meant to get populated in those case).

I would start by searching patterns in Analytics. Are the "Unspecified" instances related to a specific Device, Browser, Page, etc. dimension?

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    sowmyaparvathreddy
    New Participant
    May 30, 2024 9:00 AM UTC

    Hi @christou_c , Could you please let us know how much % of Unspecified is acceptable or fairly common in reports for Global page Name eVar?

    Also, this Global Page Name eVar is persistent throughout visit even if it doesn't fire in custom link beacon?

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    srikddyAuthor
    New Participant
    May 26, 2021 1:28 PM UTC
    HI @christou_c, thanks for the help. I know how Unspecified work but want to find the reason for the sudden rise in the value in last two months.
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    khurshid
    khurshidAccepted solution
    Employee
    May 26, 2021 1:26 PM UTC

    If you are using Visits as metric in the evar report and see an increase in the number of Unspecified, this must be due to evar values not being set in the hits. You may want to check for Pages which contributed to most of the Unspecified visits and check the code/set up on why the value would not have been set on these pages.

    Translate
    christou_c
    christou_c
    New Participant
    May 26, 2021 1:22 PM UTC
    'Unspecified' Visits for an eVar means that the variable doesn't take any value in those visits.
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    christou_c
    christou_c
    New Participant
    May 26, 2021 1:22 PM UTC
    'Unspecified' Visits for an eVar means that the variable doesn't take any value in those visits.
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