Optout Demdex call Query

Question

Hi Team,
 
I see this call in my browser website :

https://dpm.demdex.net/optOutStatus?d_visid_ver=5.5.0&d_rtbd=json&d_ver=2&d_orgid=9342343134ERTBDF7F002345%40AdobeOrg&d_nsid=3&ts=17183
 
So wanted to check what is this optOutStatus status call ?Also wanted to ask if with 3rd party cookie (demdex cookie) deprecation, would we have below two calls in network tab :
 
https://dpm.demdex.net/id?d_visid_ver=5.5.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_verify=1&d_orgid=9342343134ERTBDF7F002345%40AdobeOrg&d_nsid=3&ts=17183
https://dpm.demdex.net/id/rd?d_visid_ver=5.5.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_verify=1&d_orgid=9342343134ERTBDF7F002345%40AdobeOrg&d_nsid=3&ts=17183

Imbalakumar · Answer

Hi @ambikatewari_atci

Go and check the Adobe Launch extension "Experience Cloud ID Service" to see how the configuration is done,

Here is the screen shot,

The optout status will help adobe to understand the consent status to pass the visitor information across all adobe products,

The Opt-In service lets you set up consent management practices for Adobe solutions to:

Indicate if consent gathering requirements apply in general for a user.
Specify which solutions are permitted to generate cookies.
Apply default preferences for any solution whose category is not explicitly consented to or declined by the user.
Trigger custom response based on changes to a user’s consent settings, allowing you to persist or update the user’s settings.

Consent management is required for adobe since privacy policy becoming a big topics across the digital and data technologies.

Hope this will help you.

Refer this adobe documentation on Opti-in services https://experienceleague.adobe.com/en/docs/id-service/using/implementation/opt-in-service/optin-overview

Regards,

Bala

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