Employee

[Mentor David Barnes] Adobe Real-Time CDP Community Mentorship Program 2024

Forum|Forum|1 year ago
July 15, 2024
12 replies
5775 views

Hello Team,

Welcome to the Adobe Real-Time CDP Community Mentorship Program 2024! This is the featured Community Discussion/Contextual thread for your Adobe Real-Time CDP Community Mentor, David Barnes!

David will be your dedicated mentor, providing valuable support and guidance on your Adobe Real-Time CDP queries as you upskill yourself and prepare for Real-Time CDP certification throughout the program.

Know your Mentor David Barnes (aka @davidbarnes11 )

David Barnes is the business owner of Adobe Experience Platform RTCDP and Adobe Audience Manager DMP at U.S. Bank. After managing customer analytics at FIs for many years, he spent the last decade identifying MarTech opportunities and educating the marketing, business line, and compliance teams required to support those evolving digital capabilities. Recent focuses include post-cookie digital identity, CPRA privacy management, and delivering audiences at scale in AEP / RTCDP. In-depth AEP tool knowledge. Extensive practical experience regarding Adobe Experience Cloud suite delivery across platforms (AA, Target, AAM, AEP, ACM) plus external integrations (LiveRamp, Salesforce).

Aspirants mapped to David
1) Neelima Vijaya Bhaskari aka @kneelimavijaya
2) Ramesh babu S aka @rameshbabusurisetty
3) Santosh Sanal aka @santoshsa3
4) Akanksha Kaushal aka @akankshakaushal
5) Sayyam Dhingra aka @sayyamdh
6) Farheen Shoeb aka @farheenshoeb01
7) Mohammed Shaji Ahmed aka @mshaji
😎 Jallipalli Phani Kumar aka @phanijallipalli
9) Gerry Bunker aka @gerry9
10) Erin Southerland aka @erinso2
11) Trey Villagomez aka @treyvillagomez
12) Joshua Thomas aka @jwt2012

How to participate in the program

Post your Questions in this thread to connect with your Mentor, David Barnes, and fellow Aspirant peers.
Stand a chance to win the ‘Most Engaging Aspirant’ recognition from your mentor by participating in a weekly quiz.
Test your knowledge by replying to the unresolved questions in the Real-Time CDP and AEP community and tag your Mentor to get recognized as an ‘Exceptional Contributor’ by your mentor.
Stick to the schedule to cover one module/week and clear Adobe Real-Time CDP Certification during the program: July 15 – Aug 30

Suggested Next Steps for Aspirants:

Update your Community Profile photo with your latest headshot to stand out to your Mentor and Peer Aspirants.
"Like" this thread to confirm your participation in the program.
Introduce yourself to David Barnes and your Aspirant peers by Replying to this Thread! Break the ice by introducing yourself (location, org/ company, etc.) and your experience with/ interest in Adobe DX stack.
Post your Questions to this thread as you begin learning more about the Adobe Real-Time CDP Business Practitioner Professional Certification (Exam ID: AD0-E602)
Stick to schedule and ensure you track your progress in the exam prep guide.
Test your learning by replying to weekly quiz by your mentor
Practice the modules by replying to unresolved queries in the AEP community & RTCDP Community and tag your mentor.

Remember that every post / like / comment you make in your contextual thread and the Real-time CDP Community throughout the program helps increase your chance to be recognized by your Mentor and win exclusive Adobe swag, so bring your best efforts!

We wish you all the best as you embark on this learning experience!

Real-Time Customer Data Platform

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

Show previous replies

treyvillagomez

New Participant

Hello David and team,

My name is Trey Villagomez, and I have been working with Do it Best, a US-based hardware, lumber, and building materials buying co-op, for about two years. Our team implemented the switch to the Adobe platform for our e-commerce website about a year ago. Along with implementing Adobe Experience Manager, we have been increasing our use of Adobe Experience Platform and AJO. Since the shift to Adobe, my role has changed vastly. I will primarily focus on aspects of AJO and AEP, including audience management, campaign and journey planning, content messaging, email reporting in CJA, and personalization within Adobe Target.

I look forward to learning more and expanding my skills in this area while learning some of the best use cases and processes for these systems.

DavidBarnes11

New Participant

Hi Trey,

Great to meet you. I look forward to hearing more regarding your use cases. Some quick questions for you:

1. Are you planning to use AJO for any site content personalization or will you primarily use segments to enable Adobe Target or do you have another strategy for helping Target personalize? I ask because I would like to use some of the AJO content creation capabilities for site personalization, but we manage all of our site content directly through Target and AEM.

2. Do you trigger messages in channels other than your site like Paid Media or email from RT-CDP?

Thanks,

David

treyvillagomez

New Participant

Hi @davidbarnes11,

Right now, we rely heavily on AJO to send email campaigns and journeys. This mainly consists of general sale emails, abandoned cart journeys, etc. I believe we will primarily use segments to enable Adobe Target. Because our site is focused on e-commerce, it is managed primarily by AEM and Adobe Commerce (Magento). My history is mainly as an email marketer, not a coder or designer.

I hope to implement SMS messaging into our AJO platform in the coming months so we can expand to texts and emails. I have also used AJO to create segments for targeting social media ads but have had little success. I have not used it much for content creation, as I work with a team of web designers who manually code our customer-facing emails.

SayyamDh

New Participant

Dear David and Team,

My name is Sayyam Dhingra, and I bring with me 2 years of hands-on experience in Adobe Analytics implementation and reporting. I am currently employed with a consultancy firm based in India.

I am eager to expand my knowledge and skills further, and I am particularly keen on learning from esteemed colleagues like @davidbarnes11 and the rest of the team. I look forward to contributing to our shared goals and achieving excellence together.

Thanks.

DavidBarnes11

New Participant

Great to meet you, Sayyam. Do you have any exposure to AEP or RT-CDP? And do you have a sandbox available for learning and testing?

SayyamDh

New Participant

Yes, I have extensive experience with Adobe Experience Platform (AEP) and have successfully implemented the Web SDK for numerous clients. Additionally, I currently have access to the sandbox environment through my organization.

Sign up

Login with SSO

Login to the community

Login with SSO

Scanning file for viruses.

This file cannot be downloaded