Adobe Target Page Views divergence agains Google and OneTrust | Community
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FerranSa
New Participant
June 25, 2024
Question

Adobe Target Page Views divergence agains Google and OneTrust

  • June 25, 2024
  • 1 reply
  • 629 views

Currently, using Adobe Target Mobile Visitor target for an activity, I see a divergence in visitors agains Google and OneTrust. Anybody knows why could this be happening? Probably the definition of each for a mobile visitor?

In my case, the counting was like this for mobile visitors:

- Adobe Target: 1,6K

- Google: 6,7K

- OneTrust: 5,6K

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    1 reply

    pradnya_balvir
    pradnya_balvir
    New Participant
    June 26, 2024

    Hi @ferransa ,

     

    Can you please provide more information and also confirm on below.

    In your case google means traffic source =google

    Also are you using audience = mobile visitors in your activity.

    For One trust are you using OneTrust data or are you capturing views/visitors in adobe analytics.

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      FerranSaAuthor
      New Participant
      June 27, 2024

      Sure! Here the clarifications:

      • Google = Google analytics
      • I use Audience = Mobile visitors in my activity
      • For OneTrust I'm using OneTrust data
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