Difference between the audience under the Geo(City vs DMA) ? | Community
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robinders871029
Level 2
July 8, 2021
Solved

Difference between the audience under the Geo(City vs DMA) ?

What is the difference between the audience under the Geo  - 
City vs DMA
For Example -  If we Target same city under both for example (LA).
Will they fetch same results?
If not, what is the major difference

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    Gaureshk_Kodag
    Gaureshk_KodagAccepted solution
    Employee
    July 12, 2021

    Hi @robinders871029 

    Basically here you are selecting two cities Los Angeles and San Francisco. When you use this audience in an activity, people from LA and San Fransisco both will see a similar experience.

    All the list of cities added will work as OR conditions. for example, if the city is LA OR San Fransisco show the experience.

     

    Hope this helps.

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    2 replies

    Gaureshk_Kodag
    Gaureshk_KodagAccepted solution
    Employee
    July 12, 2021

    Hi @robinders871029 

    Basically here you are selecting two cities Los Angeles and San Francisco. When you use this audience in an activity, people from LA and San Fransisco both will see a similar experience.

    All the list of cities added will work as OR conditions. for example, if the city is LA OR San Fransisco show the experience.

     

    Hope this helps.

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      robinders871029Author
      Level 2
      July 12, 2021

      Thanks for looking into it.
      Will be getting the same results if target through city vs DMA ? 

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