Adobe Target

Target Standard/Premium 22.13.3 (January 25-26, 2023) This release will be available according to the following staggered schedule: January 25: Europe, Middle East, and Africa (EMEA) region January 25: Asia-Pacific (APAC) region January 26: Americas region This release contains the following new features, enhancements, and fixes: Feature Details JSON offer support in Automated Personalization (AP) Added support for JSON offers in Automated Personalization (AP) activities using the Form-Based Experience Composer. (TGT-41460) AEM experience fragments Added the ability to distinguish between Adobe Experience Manager fragment (AEM XF) types that are exported to Target. Instead of the “Experience Fragment” option, Target now lets you filter and search by “HTML XF” and “JSON XF.” (TGT-44132) Fixed an issue that caused a “500 error” in A/B Test and Experience Targeting (XT) activities that contain recommendations. This issue was caused when Target failed to properly dele

Google has officially  announced plans to sunset Google Optimize and Google Optimize 360.   As of September 30, 2023, these products will no longer be available and all current customer experimentation activities will end. Google states they decided to invest in other solutions that will be more effective, as many features and services requested did not meet their customer needs for experimentation testing. Now more than ever, personalization can differentiate a brand from the competition when it comes to creating exceptional, relevant customer experiences. Read more here    - Brent Kostak, 1.31.23 (aka @bkostak)   As Product Marketing Manager at Adobe, Brent brings data-driven personalization solutions to market that connect global brands to their customers. Adobe enables enterprise marketing and engineering teams to streamline data and create a single, personalized view of their customers to deliver exceptional digital experiences.

Hi Team,   We have used Item Based >  Items with Similar attributes > Current Item criteria. When I hit the delivery api for the server side recommendation activity I do not get any content in response. The collection that the activity is using has the products and the activity is not using any exclusion.   Can anyone advise why the activity is not returning any recommendation products?   Thank you.

Hi there, does anyone have links to all Webinars from this series. I unfortunately have only first 3 Many thanks,Rajneesh

I am trying to set up a test, where if someone clicks on a certain button, it'll re-direct them to that pages URL, but with an experience we have setup in Target, instead of the original page----<a class="button-one">www.adobe.com/test</a>on clickshow experiance-1234 www.adobe.com/test<a class="button-two">www.adobe.com/test</a>on clickshow original www.adobe.com/testI've tried using mboxDefine and mboxUpdate without any luck - Any advice would be very appreciated! 

Hi! I am trying to create a recommendations activity to show recommended articles on a blog based on the article a visitor is currently on. My criteria is to look at the current category ID and show other articles w/ same category. I believe the best way to set this up would be an items with similar attributes algo, with current item as recommendation key and the content similarity using entity.category. When I create the activity, I am unable to find/select that criteria I created. In fact, out of the 59 criterias I have, I can only see 26 within the activity even though I've made sure the activity and criteria both use the article and category page types. Please assist, thanks!

Hi All, I have redirect offers configured in target activity and using "target-nodejs-sdk" to fetch the offers. I am using "logging: "server_side"" to automatically send the target data to analytics. However the data is not reflecting in neither in target nor in analytics. Would anyone help in identifying the issue.This is the first time we have implemented @adobetarget-nodejs-sdk to fetch the redirect offer. FYI-  We are using websdk instead of AT.js Here is the sample request. { "requestId": "d1cbc5af1ccd4b01828ce003885a6189", "id": { "tntId": "<tnt_id>", "marketingCloudVisitorId": "<mcvid>" }, "property": { "token": "<token>" }, "context": { "channel": "web", "address": { "url": "url" } }, "experienceCloud": { "audienceManager": { "locationHint": 12, "blob": "<blob>" }, "analytics": { "supplementalDataId": "2002A4517FC9CCFB-74C5746E9A1D6808", "logging": "server_side", "trackingServer": "<edge host>", "trackingServerSecure": "<edge host&g

I'm looking to create an audience based on a customer's cart contents. The cart contents are stored in the adobeDataLayer and also in local storage. How can I create an audience using this data? I'm using at.js 2.10.0.

On the Design Overview page of the Recommendations documentation it says "Target can also return recommendations as a JSON object."  It gives an example output of the JSON that can be generated. However, the topic of generating JSON is not discussed anywhere in that section. I imagine this is either accomplished in a design or an mbox parameter, but I cannot find any further discussion of the topic.  How is this accomplished?A related question: the documentation says that Designs use Apache "Velocity Version 1.5 with no additional tools or libraries" (such as EscapeTool, which would be very useful!!). However, I swear I recall seeing an article somewhere on how to escape quotes for JavaScript in the Velocity used in Recommendations-- but I can't find it again!  Is this possible? I'd like to escape single quotes so that valid JavaScript/JSON can be created when they appear in recommendations content.Thanks for any assistance you can offer!

Watch this session recording, review the session materials, and post your follow-up Questions as a Reply to this Thread for follow-up Answers from the experts!   [S824] AI Personalization for Every Customer Learn how to deliver intuitive user experiences and fulfill the promise of one-to-one personalization for every customer, every time. We will show you how solutions embedded with AI can enable you to overcome the previously unavoidable limitations of A/B testing while powering personalization with the help of Adobe Target powered by Sensei.  In this session:  Learn how Sensei AI can create 1:1 UX  Discover drawbacks of traditional A/B testing  See how AI solutions can now address these limitations   Watch this session recording Recorded on: Wednesday, Mar 22nd, 2023: 1:00 PM - 2:00 PM PDT Q&A: Please Post your Qs as a Reply below! *be sure to begin your question with Louis's Target Community username, "@louisgi

Watch this session recording, review the attached session materials, and post your follow-up Questions as a Reply to this Thread for follow-up Answers from the experts!   Details: [S823] Personalization for Dynamic Customer Service Dynamic chat technologies have become more prevalent in engaging web browsing visitors and identifying their intent and preferences to convert them into happy consumers. But far too often it feels like we’re receiving a robo-chat with automated responses that are not engaging in a relevant conversation. See how an AI-powered personalization engine, equipped with the right data and integrated with dynamic chat, can raise the relevance to the roof in your automated responses for both B2B and B2C companies.  In this session, we’ll demonstrate:  The delta in experience between a pure automated chat and one integrated with an intelligent, AI-powered personalization engine  A look under the hood to see how easy it is to integra

  Watch this session recording, review the session materials, and post your follow-up Questions as a Reply to this Thread for follow-up Answers from the experts!   Session Details: [S822] Driving Record ROI in Mobile & Authenticated Personalization At a time of economic uncertainty, customer satisfaction and loyalty have risen to a top focus in 2023. Companies across industries are recognizing the powerful role personalization can play by providing value-added services, promoting customer self-service, decreasing call center costs, and delivering the right incentives to keep customers excited to engage, especially in mobile. With 10 billion mobile connections worldwide, and 240 billion new mobile app downloads annually, learning how to best serve customers in the palm of their hand with customized care and service equals big customer success.  In this session, learn:  Use cases for personalization within the authenticated experience and within t

  Watch this session recording, browse the session materials, and post your follow-up Questions as a Reply to this Thread for follow-up Answers from the experts!     Session Details: [S819] Maximizing Conversions with Recommendations You might feel like you know recommendations as product and content suggestions, but there’s so much more to unlock. Lenovo harnesses recommendations for maximizing conversions by customizing algorithms and leveraging a unique integration with Adobe Analytics to craft attribution models.     Join us to:  Learn the unique recommendations use cases that drive sustainable revenue growth and optimize experiences   See a global, collaborative optimization program that delivers improvement to the metrics that matter    Discover the iterative benefits of using Adobe Analytics and Adobe Target together   Watch the Session Recording Recorded On: Wednesday, Mar 22nd, 2023: 4

Use case :We have a requirement according to which we need to notify authors in case they are trying to edit a page that has a target activity associated with it.Solutions we tried:We tried to explore Target API's for the same using https://developers.adobetarget.com/api/#activitiesSurprisingly, when we fetch activities details from the API, everything except activity URL comes back from the API.API's we have tried List activities - https://mc.adobe.io/racv/target/activitiesGet AB Activity by ID - https://mc.adobe.io/racv/target/activities/ab/<<activity id>>Get XT Activity by ID - https://mc.adobe.io/racv/target/activities/xt/<<activity id>> Questions1. Is there any way to fetech activity URL from Taregt API's ? It's visible on the target interface surely there is something which we are missing.2. Is there any solution that can solve this use case? @monendra_singh @8329524