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New Participant
September 24, 2018
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possibility to create a audience using cookie

  • September 24, 2018
  • 1 reply
  • 3294 views

possibility to create a audience using cookie

1 reply

Employee
September 24, 2018

Hi,

You can create an audience based off a cookie by just parsing the cookie and sending to the mbox as a parameter by using a

DTM data element or by js on the page.

DTM route would be the preferred option or if you choose to use js you can use code snippet that looks something like this -->

targetPageParams = function() {

var cookieValue = document.cookie.replace(/(?:(?:^|.*;\s*)COOKIENAME\s*\=\s*([^;]*).*$)|^.*$/, "$1");

              return "PARAMNAME="+cookieValue;

        };

/* replace `COOKIENAME` and `PARAMNAME` */

Hope this helps.