☕[AT Community Q&A Coffee Break] WEDNESDAY 4/3/24, 8am PT: Unlocking AI-Powered Personalization Webinar Follow-up Qs (P3 of Personalization Maturity Series), w/ Target Community Advisor Rajneesh Gautam and Drew Burns of the Adobe Target Product team
Join us for the next Adobe Target Community Q&A Coffee Break!
☕ Wednesday, April 3rd from 8am - 9am PT ☕
We'll be joined by Drew Burns (@drewb6915421) of the Adobe Target Product team, and Rajneesh Gautam (@rajneesh_gautam_), Adobe Target Community Advisor, 2023 Mentor, and Director at Dexata.
In this AMA (Ask Me Anything)- like event, the experts will be logged in to chat with you over this Discussion Thread, ready to answer any of your questions related to the topics covered in the 3/12/24 Webinar on "Unlocking AI-Powered Personalization"
*NOTE: This is a text-only thread discussion where one participates by posting a Reply to this post.*
WATCH THE WEBINAR RECORDING, and then join us here on 4/3/24 to bring your related Questions, Best Practices, or Hot Tips to this chat to share and discuss with the experts and your Target Community peers!
Questions / Best Practices / Hot Tips should be geared around topics covered in this Webinar Part 3, specifically:
- When and how to use Auto-Target and Automated Personalization to reduce the number of Target activities while consistently delivering the best experience to each individual at each visit
- How you can own, manage, and customize Auto-Target and Automated Personalization’s machine learning intelligence to exponentially increase your goals and surface valuable insights
- How to nurture these “always on” activities to continually and dynamically deliver the most relevant experiences at each stage of the customer journey
Participating is easy:
- Register by RSVPing on the right hand side button with 'Yes', 'No', or 'Maybe', as applicable and click "Add to Calendar".
- Add your Questions below leading up to and on the day of the Coffee Break event and be sure to begin your Question with our hosts' Community Usernames: Drew Burns (@drewb6915421) and Rajneesh Gautam (@rajneesh_gautam_)
During the hour, make sure to refresh this Coffee Break page periodically to catch newly posted questions and responses - this way you'll be able to efficiently:
- Clarify your questions
- Ask follow up Qs and share your use case examples
- See Questions and Insights posted by other Community members ~ up-vote those that you find interesting
- Discuss further with your Target Community member peers
**To disable email notifications for this thread, click the Options menu on the top right and select "Unfollow the conversation." This will prevent notifications from being sent to your email every time there is a new reply to the thread or comment.
The Star Contributor opportunity:
- All customers who post a question / best practice / hot tip as a Reply to this thread leading up to or during the 1-hour live event will be considered for the ⭐ Adobe Target Community Q&A Coffee Break Star Contributor ⭐ title.
- Questions asked as follow up to an original submission will be considered. Simply commenting on another user's submission (as opposed to replying to the same with a question) will not be considered. Liking, viewing, bookmarking, following, marking solutions, or selecting "Me Too" will likewise not be considered for the Star Contributor designation.
- Recognition will involve a Shout-out post in the Adobe Target Community + a LinkedIn Announcement spotlighting you! This will include your headshot, your outstanding contribution to the Coffee Break event (i.e. your Question/ Best Practice/ Hot Tip), and a bit about your professional background and experience with Adobe Experience Cloud solutions.
- The Star Contributor will be notified via a direct message on the Experience League Community. If the Star Contributor does not reply within 72 hours, a new Star Contributor will be selected.
Meet the experts:
Drew Burns, Group Product Marketing Manager at Adobe
Drew has been an evangelist and a practitioner in the personalization and testing space for 15 years. He works with progressive enterprise companies across industries on building the foundation and maturing their optimization and personalization efforts, strategies and programs leveraging manual and A.I./ML capabilities. At Adobe, he works alongside the leading enterprise companies in retail/e-commerce, travel & hospitality, financial, media & publishing, B2B/ High Tech and other verticals to improve and grow their optimization and personalization efforts, strategies and programs.
Rajneesh Gautam, Director at Dexata
I am an experienced digital marketing professional dedicated to help create intelligent solutions to solve business challenges through innovative use of data. Leveraging my deep digital marketing experience and knowledge across owned and paid media, I help business and brands to fathom data intelligence by building customer-centric experiences and using analytical thinking as a strategic asset. Passionate about training and coaching highly motivated teams of problem solvers, I am an astute and self-motivated learner who likes to convert challenges into opportunities. A firm believer of “leaders are constant learners”, I am an ‘always-on student’ of MarTech who likes sharing experience with teammates and clients so that we can achieve great results together.
💡 Something already coming to mind?💡
Add your related questions below ANY TIME prior to or during the Coffee Break on Wednesday, April 3rd @8am PT, when you can watch the page and be ready to add follow-up questions and discuss further with other community members!
Curious about past AT Community Q&A Coffee Breaks?
Check out the thread from our latest Coffee Break from 2/28/24, and the ongoing list of all past AT Coffee Breaks