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Tracking Click to Call

Forum|Forum|5 years ago
April 17, 2020
4 replies
9105 views

How can I track a phone number with UTM parameters?

<a href="tel:18001234567">Call Me</a>

I tried adding ?utm_content=bannerctc like so:

<a href="tel:18001234567?utm_content=bannerctc">Call Me</a>

But this just converts the letters into numbers so it tries to call: 18001234567?886_2668368=754332

Here is the catch. I'd like to fix this without any javascript or PHP, our CMS platform is crap and is blocking us from using Js or any other programming languages.

I thought of using a redirect as a "middle man" so from the click to call link send users to a bitly url that redirects people to the phone number but I am not sure that would work...

Any help, please?

Thanks,

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Best answer by Jonathon_wodnicki

Hi,

Redirect and JS event will both work here.

Query strings are an HTTP thing.

Thanks,

-Jon

S

sanjeetadahiya

New Participant

Did it work for you?

Jonathon_wodnickiAccepted solution

New Participant

Hi,

Redirect and JS event will both work here.

Query strings are an HTTP thing.

Thanks,

-Jon

varshtusAuthor

New Participant

Thanks Jon, could you give me an example?

Darren_Bowers

New Participant

I don't think you will be able to track this type of link. Tel: prefixes are intercepted by the system and redirected to an internal system handler, which on mobiles is the phone application. Since its not an actual valid URL you wont be able to redirect using shorteners.

There are ways to track Tel: numbers on websites, but you wont be able to do this in emails.

prasannakumarmarru

New Participant

Hi,

Tel: type links cannot have any parameters on the href. I think that is an HTML limitation.

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