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UdayaNa1
New Participant
December 10, 2024
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Workflow waterfall like unica flowchart waterfall report

I am looking for waterfall counts report in Adobe campaign, as business had been asking for new campaigns for the counts fallout. Can we generate the report just like unica campaign waterfall.

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ccg1706
ccg1706Accepted solution
Level 1
December 12, 2024

Hi @udayana1,

 

There is not a waterfall report as such but you could achieve it by using the following activities:

- Tracking logs table: To capture each user action in different linked tables (nms:delivery,nms:trackingLogs).

-Workflows: Use workflows to join these tables and create custom calculations for each stage.

- Reporting: You can use the propper Report Designer from Adobe Campaign Classic or value the integration with Adobe Analytics, to have a much clearer waterfall visualization.

 

Regards, 

Celia

 

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2 replies

UdayaNa1Author
New Participant
December 13, 2024

Thank you Celia. 

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    ccg1706
    ccg1706Accepted solution
    Level 1
    December 12, 2024

    Hi @udayana1,

     

    There is not a waterfall report as such but you could achieve it by using the following activities:

    - Tracking logs table: To capture each user action in different linked tables (nms:delivery,nms:trackingLogs).

    -Workflows: Use workflows to join these tables and create custom calculations for each stage.

    - Reporting: You can use the propper Report Designer from Adobe Campaign Classic or value the integration with Adobe Analytics, to have a much clearer waterfall visualization.

     

    Regards, 

    Celia

     

    Translate
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