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dannycollins
dannycollins
New Participant
June 7, 2017
Solved

What factors can impact delivery throughput?

  • June 7, 2017
  • 2 replies
  • 2180 views

Hi Community,

I'm using Adobe Campaign v6 and would like to know what I could optimise to get a better throughput for my email deliveries. Is this more of a hardware or software thing?

Thanks,

Danny

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    Best answer by florentlb

    Hi Danny,

    Throughput can depend on multiple factors (both hardware and software) among which:

    • amount of personalization
    • number of mta child processes
    • the pipe (or network bandwidth)
    • the sending IP reputation
    • the size of the emails
    • number of available CPUs for MTAs
    • load on the database at the send or speed of the execution database in the case of Mid-sourcing.

    Based on all these factors, your throughput can vary a lot, from example from 200k emails/hour for extremely personalized deliveries with low bandwidth to 1000k or greater.

    Building a good reputation for your IP is also very important.

    Hope this helps,

    Florent.

    2 replies

    dannycollins
    dannycollinsAuthor
    New Participant
    June 7, 2017

    Thanks a lot! I did not know personalization could have such an impact. I'll look on how we can optimise our processes.

    Danny

      florentlb
      florentlbAccepted solution
      New Participant
      June 7, 2017

      Hi Danny,

      Throughput can depend on multiple factors (both hardware and software) among which:

      • amount of personalization
      • number of mta child processes
      • the pipe (or network bandwidth)
      • the sending IP reputation
      • the size of the emails
      • number of available CPUs for MTAs
      • load on the database at the send or speed of the execution database in the case of Mid-sourcing.

      Based on all these factors, your throughput can vary a lot, from example from 200k emails/hour for extremely personalized deliveries with low bandwidth to 1000k or greater.

      Building a good reputation for your IP is also very important.

      Hope this helps,

      Florent.

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