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September 10, 2020

Abuse Report Deep Dive

 

Marketo calls direct complaints received from email recipient Abuse Reports.  For more information about Abuse Reports review the links below:


Why do people report abuse?

What Is the Difference between an Abuse Report and a Feedback Loop Complaint?

Abuse Reports: What They Are and How to Avoid Them

 

For additional articles reviewing compliance concerns refer to the articles below:

  • What is a Blocklist?
  • Feedback Loops (FBL)
  • Finding Leads that are Auto Unsubscribed for Email Spam Complaints / Feedback Loop (FBL)