Launch Web SDK Extension - Define a custom _id attribute in Experience Event calls or a deduplication key for identical events from different sourcesNew
Description - These days in Launch's Web SDK extension, it is not possible to manually override the "_id" attribute in Web SDK XDM object data elements.
As a workaround, if one wanted to manually define this _id, one would have to code an alloy "sendEvent" and specify the _id there.
The approach / idea resembles very much the hybrid tracking approach for client- and server-side, that many 3rd party vendors suggest these days, where a deduplication key can be specified that either drops or merges events with duplicate ids.
Why is this feature important to you
Completeness of data and fastest possible data availability:
Web SDK data relies on cookie consent which may not have been given by the users i.e., an order event may or may not be captured by the Web SDK
this lack of order data significantly impacts the number of addressable members in an audience, that may be built upon CRM and commerce data
while this commerce data can also be streamed into the Platform from the commer
