Adobe Target

By @surebee @vinayso Consent management platforms whether built in-house or through an external vendor have become more commonplace understandably as there has been more of a focus on consumers' privacy rights through the backing of GDPR and CCPA for example. When implemented, the ability to test or personalize on a page is governed by a user’s consent preferences.  Given the diversity of site and technical governance requirements across the industry, consent management and therefore, Target implementations can vary. Despite the different combinations of consent management and Target implementations and the changing tide of privacy rights, the need to provide a personalization without flicker remains constant. In this blog, we will start with a brief overview of flicker, consent management and list some of the most common ways of mitigating flicker when implementing Target with consent management on your site. What is Flicker? At a high level, a ‘flic

Hello Team, Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Kasper Andersen (aka @kandersen), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for your Adobe Target Business Practitioner Expert Certification (Exam ID: AD0-E406), through to the end of the program.  A little bit about your Adobe Target Community Mentor, Kasper Andersen:   With a rich background in digital marketing that dates back to the Omniture days, I have been deeply involved with Adobe Target since its inception as Test&Target. My passion for Adobe Target stems from its unparalleled flexibility and potential; it’s by far my favorite tool in the Adobe stack because it offers limitless opportunities for customization and impact. As a mentor, I aim to empower others with the knowledge and skills to fu

Hi, I am looking for ways to implement redirect offers in our SSR layer. The goal is to get/pre-fetch the knowledge about the redirects on the server already so we don't load any other stuff in the client browsers before the redirect happens. Ideally we pre fetch all redirects for that session, but if we need to fetch the tests for a particular page it is also fine.  Reading the documentation, i think i need the Delivery API's but i cannot find any example of how the response will look like when you created an activity with url redirects in adobe target. Also I would like to understand how redirects will work with server side implementations. We are using AT.js client side

We are doing A/B test Server side test with two recipes. How can we utilize A4T for server side testing?  

What is a Single Page Application (SPA)? A SPA is a web app implementation that loads only a single web document, and then updates the body content of that single document via JavaScript APIs when different content is to be shown.A great place to start is Vadym’s previous post on SPAs and Target.This is an excellent article that explains the workings of a SPA. This page will focus on what is new regarding Web SDK and SPAs.Web SDK is a client-side JavaScript library that allows customers of Adobe Experience Cloud to interact with both Adobe applications and third-party services through the Adobe Experience Platform Edge Network.In the past, Target was designed to work with a multi-page application. On every page load, Target would fire and do any content replacement that needed to happen. The key was that the page would fully reload. With SPAs, we needed a way to render personalization experiences without reloading the page.Both AT.js and Web SDK depend on the concept of a view. While t

  Context: Online recommendations offer numerous benefits by enhancing the user experience and driving business growth. These recommendations help customers discover products and content tailored to their preferences, increasing satisfaction and engagement. By analysing user behaviour and preferences, businesses can provide personalised suggestions, leading to higher conversion rates and customer loyalty. Additionally, online recommendations can streamline the decision-making process for users, saving them time and effort. For businesses, this targeted approach not only boosts sales but also improves inventory management and marketing efficiency. Ultimately, online recommendations create a win-win scenario by delivering relevant content to users while maximising business performance. This article, as part of the Tuesday Tech Bytes series, has been drafted together with my talented colleague, Vaibhav Mathur ( @vaibhavmathur  ). It explores the steps involved in setting u

I'd like to use the admin api to create internal tooling for creating json offers for our applications.  Ideally we'd be able to create the offers in folders (like in the Adobe Target tool) that make it easier to know what is generated by our internal tool.  Bonus points if we could restrict permissions to the folder.

Hello everyoneI am walking through the Implement Adobe Experience Cloud with Web SDK tutorial and now I am on the Set up Adobe Target with Platform Web SDK tutorial.  I have configured everything based on the tutorial but I am not getting any propositions back.  I have checked my work and reviewed the tutorials multiple times but so far I have not figured out what I might have missed or misconfigured.  If anyone has encountered this before and know the issue, please let me know.  It will be greatly appreciated.

Hello Team, Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Gokul (aka @gokul_agiwal), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for your Adobe Target Business Practitioner Expert Certification (Exam ID: AD0-E406), through to the end of the program.  A little bit about your Adobe Target Community Mentor, Gokul Agiwal:   Gokul is working with TCS UK and part of TCS Interactive where he is responsible for building future proof digital experience solutions for our clients empowered by the industry leading Adobe Experience Platform and Experience Cloud suite of products and enabled them through ever evolving TCS owned solution accelerators.        Aspirants mapped to Mentor, Gokul (aka @gokul_agiwal😞😞😞 OliviaBre

Hi,  I would like to implement email personalization using Target. I found that post but still some things are not clear for me. https://experienceleague.adobe.com/docs/target-dev/developer/implement-email/testing-content-with-the-adbox.html?lang=en 1. Here is sample AdBox URL: https://myClientCode.tt.omtrdc.net/m2/myClientCode/ubox/image?mbox=emailHeroImage123_320x200&mboxDefault=defaultImage.com/default.jpg Client code - I get it image - I get it emailHeroImage123_320x200 - it can be whatever name? mboxDefault - here I need to put url of hosted photo in URL encoded format?3. Then I am supposed to create redirect offer for every alternative image? 4. Then I create activity with every redirect offer as an experience? 5. But how I implement this in my HTML code of an email?  Thanks Mike 

Hi Adobe Team, What solutions currently exist within Adobe Target that would give users the ability to QA an experience that has geo-targeted audiences? Outside of users having to use their own VPN to spoof the location, is there any tool that Adobe can develop to help QA experiences with geo-targeted audiences to ensure they are working properly? Please let me know - thanks for your time. Ryan

Hello Team, Welcome to the Adobe Target Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Target Community Mentor, Arun (aka @PratheepArunRaj), who will be here to guide and support you and your peers with your Adobe Target questions as you prepare for the Adobe Target Business Practitioner Master Certification (Exam ID: AD0-E407), through to the end of the program.  A little bit about your Adobe Target Community Mentor, Arun:     Enterprise Architect (NextRow Digital) with 12+ years of experience in MIS, Analytics, Personalization and Customer Data Platform | Brand Ambassador, User Group Leader, Community Advisor in Adobe | Founder and Author of Terryn Winter Analytics (Blog Portal) | Holder of 8 Adobe Certifications across Adobe Analytics, Adobe Target, and Adobe Audience Manager.     Aspirants mapped to Mentor, Arun ( @PratheepArunRaj😞 mahim

Hello,We plan on creating an AB Test activity. However, it will be set up with three experiences - A will be the control, B will be the first (different) experience and C will be a second (different) experience.Question: If a visitor qualifies for the audience and enters the activity the first time, I believe he will get a random experience, either A or B or C.On that visitor's subsequent visits, will he see the same experience again or will Target show him a randomly selected experience? We'd like to show a different experience each time a visitor visits. If he will see the same experience again, I'm thinking of setting up a profile script although I still don't know how this could be achieved and what the logic should be. Please advise and if I need a script, point me in the right direction or provide the script if it exists. Thanks!

What we are trying to accomplish is to use Adobe Target on this site/page: https://www.marriottvacationclubs.com/s/special-offersIt is built as a single page application in SalesforceI know that we need to utilize Adobe Target v2. It seems we have an issue with the CSP What we would like help with is how to create a nonce as a data element to be used in the Core ExtensionDo we need additional development support to create a nonce that Adobe Target can read?

How to build the below audience criteria in Adobe target:1. To check if the user is coming from mobile2. To check is he is accessing XYZ URL3. And the user limit crosses 500 Can someone please help on this. 1 and 2 should be achievable by using the target attributes directly. But 3 is a little tricky one.

I know we can set a audience segment in AA filtering visitor behavior in the past, when they come back again on the website and their previous behavior meet the segment setting, we provide them with different experience using Adobe Target.But can we also add criteria that contains their real-time visiting behavior such as " browsed more than 1.5 minutes on certain page within this current visit", and "more than 3 pages already during this current visit".Which means we need a rea-time timer set on the current visit for certain group of audience segment beyond their historical behavior.Is that applicable?Thank you

Hello,I'm experiencing an issue with the Adobe Recommendations API when using the save entities endpoint to update entity names and thumbnail URLs. Despite successfully updating over 120 entities three weeks ago, they were overwritten with the initial values a couple of days ago. This problem started occurring a couple of days ago, and when updating to custom names and images, they doesn't persist anymore. Steps to Reproduce: 1. Use the save entities endpoint to update the name and thumbnail URL of an entity.2. Validate the change using the get entity endpoint. ("lastUpdatedAt": "2024-06-13T10:43:12.478

Our team implements frontend experiments using JavaScript through Adobe Target's Visual Experience Composer (VEC). We recently encountered an issue where an activity (EXP001) is not being displayed as expected. This issue started on June 7th, when a new activity (EXP002) was activated. Here are the details and our findings: Activities Information:EXP001:Activity Type: VEC (Visual Experience Composer)Modification: Custom Code (JavaScript Code)Priority: 10Page Delivery: URL Contains "https://example.com/category/"Audience: All VisitorsActivation Date: May 28, 2024EXP002:Activity Type: VEC (Visual Experience Composer)Modification: Custom Code (JavaScript Code)Priority: 0Page Delivery: URL Contains "https://example.com/"Audience: All VisitorsActivation Date: June 7, 2024 Our Understanding of Adobe Target's Priority Logic:Target server receives a call with URL information.Target retrieves all activities running on that URL.Target attempts to match the visitor into activities.If th

How can I integrate Adobe Commerce with Adobe Target to use Adobe Commerce products as offers in Target activities?

Hi!I want to create an Audience containing visitors who visit a URL which contains a certain parameter, and once visitors visit that URL, I want them to be a part of that audience, and not just when they are on that URL but even when they browse out of it.How can I do this? I try to do it using a "Site page" rule, but the only rules are "Landing page," "Previous page", or "Current page", and what I need is "If the page has ever been".

Welcome to the 5th edition of the Adobe Target Community Lens 2024!      The Adobe Target Community Lens is your community bulletin board, highlighting the latest updates from the Adobe Target Community, all in one handy place. In this edition, we are sharing updates from January 2024 – May 2024, including the most viewed Adobe Target content on Experience League, as well as the latest product releases, upcoming & past learning opportunities & resources, and a lot more!  ~Missed the last edition of the Target Community Lens? Check it out here.     UPCOMING CUSTOMER EVENTS & OPPORTUNITIES  Submit Today ~     Submissions are now open for the 2025 Adobe Experience Maker AwardsRegister Now ~ Wednesday, June 20th @ 10am PT /1pm EST: [UPCOMING WEBINAR] Thursday, June 20th, 1pm - 2pm EST: GA4T ~ Elevating Optimization With Adobe Target and Google Analytics 4  Register Now ~ Wednesday, Jun

Hello. I have to create an Experience Targeting activity that involves applying different modifications to many pages depending on the audience. In all cases, what I have to do is to insert a specific Experience Fragment (imported from AEM) to the HTML element pointed by certain selector. I know I can do it manually, but the pages, audiences and Experience Fragments involved are so many that I'd like to be able to automate the task by using Target APIs. Is this somehow possible? I checked the API docs, but couldn't find anything related to adding modifications.

Hello fellow Target consultants,One of our clients is currently trying to implement Target on one of their websites and this one is not publicly accessible. For that reason, I cannot access it neither can they install the Debugger, for security reasons.The only accessible parts for me are the Data Collection and Target itself.They have created one activity and it renders normally in VEC, it's even activated, but when they load the page they get the following error:I've seen two other posts regarding that error, but no solutions were found.Does anyone have any hints on how to solve this? Any help will be really appreciated.Thank you!

Visual Editing Helper extension (March 14, 2024) This release contains the following enhancements and fixes for the Adobe Experience Cloud Editing Helper extension for Google Chrome: Enhanced the iFrame loading mechanism when performing authoring in customers’ websites. Fixed an issue that caused the extension to duplicate cookies while performing authoring in the Visual Experience Composer (VEC). For more Adobe Target release notes, check out Target Release Notes (current) 

Target Standard/Premium 24.3.1 (March 4-6, 2024) This release contains the following enhancements and fixes: Fixed the logic that computes the number of unique selectors in an activity. (TGT-47878) Fixed an issue that caused Multivariate (MVT) activities configured with Analytics for Target (A4T) reporting to not display properly. (TGT-47490) Improved the warning message displayed in reporting when an experience with no traffic is used as the control experience. (TGT-47537) Added many backend and localization fixes. For more Adobe Target release notes, check out Target Release Notes (current)