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jeff_bloomer
jeff_bloomerNew Participant

Adobe Analytics Workspace Visualization CUSTOMIZATIONNew

I am going to invoke a couple of names like Tim Wilson and Brent Dykes when submitting this idea, because Adobe Analytics Workspace is currently very limited in its capabilities for us to do what these two visionaries have recommended we do in order to provide BETTER metrics to our audience. Adobe, YOU are supposed to be the leader in Digital Metrics, and so I implore you in giving us the tools to give us the means to better tweak the metrics we are trying to present to our data consumers.  We are trying to tell them better stories, and if we cannot do something as simple as change the color of the line on a graph or even change the the graph in the background a different color, then how can we even begin to improve upon the message we are trying to convey to those who see our reports?  Yes, we can export data to different tools, but aren't we told that Workspace is getting better every day?I find it frustrating that I have a graph like this with which I have almost no control.  I can't change the line color, density, behavior, or even how the graph displays on the screen.  I am stuck with the pre-defined configuration of what Adobe decided to choose for me, and that's it, yet the two people I mentioned above say that there is so much more to data visualization and informing our audience.My idea is we need a much more robust ability to control and customize our visualizations, which goes well beyond the graphs.  This includes better control of resizing Summary Numbers, so we're not limited to a finite amount of items to a row that have bad formatting or incomplete-looking titles.These are IMPROVEMENTS THAT MATTER to us analysts and managers who are sending on out reports on a regular basis.  In fact, I found a submission by someone who asked for customizations for graphs back in 2010 that I believe was completely overlooked.I hope and pray that this one gains more viewership and momentum.  Onward!

Adobe Target: Handle query strings in the URLNew

Activity (Target Test) URL determines the page that will qualify and renders the experience for your Target Activity to the users. When prompted during activity creation, typing the complete URL always will not necessarily assure that the content will be delivered on that site page. In this post/blog, we will look at some options while setting up the activity with URL having query string.We generally see the option to configure our activity URLs by clicking on ‘Configure’ icon, then select Page Delivery and then specify the URL. What if URL has query string? Will it work and show the personalized content?In this scenario irrespective of your Targeted audience, one must have the template rule in addition to the base URL which will define your query parameters. There could be number of options to do that. Few of which have been explained below.Option 1: Replicating the URL and keep it in the template rule with ‘contains’ option. This will reassure you that in any case, this URL will qualify for the test. But there are corner cases attached to it that can influence your reports data with the additional records to all those URLs which contains the base URL.Option 2: Restrict the URL contains condition with only query string. The corner case discussed in point number one will be applied in this option as well but here the conditional setup is limited to only query string.Option 3: This third option is something that Target tool provides w.r.t query parameters. Instead of targeting the complete URL, you can leverage the specific part of URL. Using the template rule with Query option eases your way to achieve the objective.Note: In all the above options, the base URL remains same including the query string. Let’s say you want to personalize your content through VEC so it is very important to keep an eye on the base URL since this is the one URL which will be loaded in VEC for you. Thanks!