If you have duplicate lead records in Marketo, it's important to know which record Marketo considers the "active" record. Consider the following example:Sending Batch EmailsIf there are duplicates within your email list, only one email will go out. It will be the lowest Marketo ID (created first). This record is also used to populate tokens. Example:CreatedUpdatedMarketo IDFirst nameEmail3/13/20104/13/20102749Elizabethbeth@company.com12/15/20123/15/201610936Bethbeth@company.comIn this case, the email will be sent to the first record with Marketo ID 2749. It will say “Dear Elizabeth” if you use a token for first name. Also, the activity entries will be attached to that record (sent, delivered, opened, clicked). When the email click goes to a page with Munchkin code in it, any web visits will also be associated with this record.[EDIT 1/30/2018]: apparently this is not the case. As you can see below in the latest comments, @Aaron Dear uncovered a serious issue/bug - especially if you have a lot duplicates in your instance (in some cases, these duplicates are intentional). Basically, there is no defined logic to determine which lead record is used when evaluating duplicates as part of a batch email campaign.List UploadsWhen a lead is included in a list import and the lead already exists in Marketo, it will affect the most recently updated record in Marketo (updated last) - in this case, the record with the first name "Beth". If you're intention was to ensure Beth's record had the most up-to-date information so that some of that info could be used in an email send, you're out of luck. Marketo will use "Elizabeth's" record for that send.We’ve been running into issues with duplicate leads that exist in the same lead partition – specifically when sending batch emails that include tokens for Sales Execs (BDE) First, Last, and Email. To ensure this info is updated before an email goes out, the marketer will make sure the list import contains the most recent data. The emails still went out with outdated content/data. Uploading a list with updated data won’t matter (when there's a duplicate) since Marketo doesn’t use the most recently updated record in Marketo when sending out the email.Obviously, the main objective should be to deal with duplicates appropriately and regularly. But this often is easier said than done.When duplicates exist, I would like to see Marketo treat the active record consistently - in this case, the same for when sending batch emails AND list uploads - so that we can be certain our emails contain accurate personalization data.To see Marketo's full list of duplicate rules, head over to the discussion: If duplicate leads are an issue, be aware of how Marketo determines which lead is active
I see a few old ideas in here about this topic from many years ago, but can't seem to vote them up so creating a new one. It would be great if Marketo allowed users to share Marketo calendars with people who do not have access to Marketo -- ideally with a read-only URL. I'd also like to be able to set up subscriptions that will send updated calendars to select people via email. A large majority of the Marketing stakeholders at my company do not have access to Marketo. That means, in order to share a calendar with them, I need to send a screenshot of what we have going for a given time period. This does not provide an automated/real-time option, and sort of defeats the purpose of the Marketo calendar. Without the ability to share read-only calendars to non-Marketo users, the Marketo calendar offers limited functionality and in my opinion, is not a truly viable marketing calendar solution.
When building date ranges you can use variables for days, weeks etc to build your dynamic date ranges. Can we please include the ability to also select hours when setting up your rolling dates? This will make more operational type reports have more applicable date ranges like last 24 hours etc.
I have several projects with 1000-2000 tasks. When I update, it's only the current campaign, so I only need 100-200 tasks to be visible, not the historical ones that are 2+ years old.
It should be possible to show numbers in graphs directly above the column to improve readability.
When the implementation has 2+ dimensions with the same name, it's not possible to determine which one is used in the Segment. The solution would be to display the (i) icon on mouse hover similar to how it happens in the left rail (the appearing popup has a reference to the variable).
In addition to the existing ways to filter comments in proof, I'd like to be able to filter and include/exclude comments I made as well as comments I've been tagged in.
Ability to apply tags to a folder and have anything added to that folder inherit those tags. This was available in Webdam and makes tagging assets very easy on the folder level instead of having to add to each separately. Some of our media library asset folders have thousands of assets which selecting them all has noticeable slowdown and sometimes errors out when saving. If tags could be done at the folder level it would make managing assets easier and more intuitive. Especially when people forget to tag things and over time more stuff is added there can and will be a discrepancy of tags. Obviously we'd still apply tags to each asset as needed on upload, but the folder can at least create a baseline of essential tags.
I wish you could copy part of one template to another template!
We work with a lot of different brands at my company (B2B) and we use Adobe to analyze both online and offline data for those partners. We routinely send reports and analyses to our partners and it would be extremely helpful if we were able to create customized cover letters with our reports within the Workspace tool. These introductions can of course use the 'text box' option in the tool but there is no current way to add any images or logos to said cover letter.I think this could help add an additional level of presentability to the projects and make them more suitable for distribution to executives and directly to partners.
With the current preset of 'last hour' to automate data warehouse exports for loading into our own corporate data warehouse we are currently loosing up to 20% of 'total seconds spent' on each exported hour.Therefore we suggest to develop an additional preset of 'last hour - complete' which creates the export after all relevant measures, especially 'total_seconds_spent', are complete, approximately 30 min after the hour is finished.Alternatively a preset of 'last 2 hours' would also help by enabling us to overwrite/correct the first of the two exported hours on our side.
The Typeahead field is not very wide. As a result, many user names and almost all project names are truncated in the display. So, Long_Project_Name_Example is displayed as "Long...ample" and the user can't discern which value they should click on. Please make the field wider to display the full name of longer values (bonus points if you care to make it adjustable width like the text fields - otherwise, very wide is preferred to very narrow)
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