Marketo

Hello,  I have a global nurture program that has three streams and the same content but in different languages for: - USA, France, Germany and Japan My thought was to create programs for each email touch and use the Country to determine which email version should be sent. Since 'Programs may not be added as content to Engagement Program Streams that have Recipient Time Zone Enabled", how can you do this to be able to enable the Recipient Time Zone?  

I have an engagement stream running with a smart campaign that has a count of 26. - Using the "Clicks link in email" trigger and selecting all 8 of my emails in the stream      BUT now the Email Link Performance Report is showing 226!! A MUCH higher number - how could this be?   

I am well aware that there is no way to exclude smart campaigns from the regular trigger campaign clean-up, and I do not wish to turn that feature off entirely. Has anyone had success with a hack to keep certain important but perhaps low traffic smart campaigns alive? Perhaps a regularly scheduled request campaign trigger that would fake traffic here? Any ideas welcome!

Hope you all are doing good! I have delivered a POC on Marketo and its a success, now to evaluate the different Business Use cases I need to recommend Best Application that will give best result while integrated with Marketo. The major Use Case Group I think of are as follows : -Demand Gen -Territory Mgt -Relationship Mgt - Scoring -Cross sell/ Upsell However I am not getting what all questions need to be asked with the Client in order to think in detail for these aspects. What would be the correct set of questions. Please help me with the initial thought process, so that before giving actual SOW we jaunt down all the requirements as well as give best recommendation from my side. For a better idea, just want to tell I do have operational knowledge of Marketo and working with client on business side for the very first time. Any help or guidance will be appreciated. Looking forward for all the help. Thanks!

“Imagine you win the lottery today and quit your job tomorrow. Would someone be able to step right in and take over your Marketo instance?” This is the mindset @Tori Forte, Marketo consultant extraordinaire, recommends as you’re thinking about documenting your Marketo instance. In fact, good documentation can be nearly as important as the actual implementation itself. Keeping track of changes and decisions you’ve made during your instance setup can help you: More easily train additional users in a scalable way Build more efficiently in Marketo long-term Maintain the health and hygiene of your instance moving forward Make the transition process much smoother for a new Marketo admin if your team experiences any turnover There are a couple different types of documentation you can produce. A governance guide outlines your instance setup in detail with topics such as program/folder structures, communication limits, and more. This would be a living document that users would turn to in orde

  Hi all,   Is anybody using Marketo landing pages to share their company's product-related firmware files?   If you know anything about best-practices for hosting and sharing firmware files with customers please let me know! What are the tools you use and what are some things to keep in mind regarding how firmware files are shared?   Thanks, Tom

We have Dynamics CRM which is integrated with Marketo(Native Sync). We have disabled the sync, and inserted/updated few records, If we take the back up of Dynamics CRM and restore it again and we enable the sync. Would Marketo resync all the data or only Delta records.   Thanks,Naveen.

I am using a form to capture basic details such as name, email, website. I'd like to use the input from the website field + a predefined set of characters as a follow-up external URL.   For example website field is: www.example.com  Pre-defined characters are: /123XYZ The follow-up URL would be  example.com/123XYZ   As form URLs only allow text my.tokens and nested tokens are not possible to use, is there any other way I can achieve the above?    P.S. I have made sure the website field only captures valid websites such as example.com or www.example.com

Hello, Is it possible to abort started batch smart campaign via Marketo Rest API? Just like it possible using "Abort Campaign" button in a dropdown list on the "Schedule" tab (but we need to automate it somehow). Thanks in advance for any hints!)

Hello - I am hoping someone here can provide some advice on an issue we are having.   Example of issue: Our team is currently running LinkedIn campaigns. Leads from these campaigns sometimes provide their personal email address instead of an organizational email address. In our business, we require an organizational email to demo and/or purchase our products. Therefore, anyone who completed a LinkedIn form may already be in our system with their organizational email address. When they submit, we have the issue of having duplicate records in Marketo (one personal, one email). Our marketing would then get directed to their personal email address, which we don't want.   I guess to resolve this, a previous employee years ago created a workflow where leads are notified via email to submit their organizational email address. The form asks for 1) their previous personal email address and 2) asks for their new organizational email address. There are issues with that alone, but regard

Hello,    I will soon be tasked with building programs for our marketing partners in Japan. I have seen this post, but cannot determine my next steps. What does it mean "declare English target fonts before Chinese target fonts, because English language fonts do not contain the glyphs for Chinese characters, but Chinese fonts do contain a-z characters..."   I am NOT a developer but if I'm understanding the little bit of literature on this, it's looking like I need to create new asset templates as my current templates may not accommodate the distinct font families that work with the language in question's characters/glyphs.   Would love for someone to flesh out a step by step for this task? Again I'm not a developer, but if I know what needs to be done, I might be able to contract for one.    Thank you!    

Hi,  We are trying to include a CTA Link that is different from our email domain, for example-let's say I'm including the link of Amazon product page, given that each of the links are encrypted by Marketo with branding domains and does it still considered as spam trap by esps?   Thanks!

All, Since Marketo's email editor is obviously terrible...What other email editors do people use to get anything done?Thanks,Dave

I’ve set up meeting booked, call completed and email replied to be a part of touchpoint, but some are not show up as touchpoint, I need to know why? Also, can some one guide me on this part 

Hello all,   I'm struggling with a Marketo/Dynamics native integration. Dynamics uses lookups for certain fields - like Country - and we see GUIDs instead of friendly values on synced down persons.   Any idea why these fields are not editable from the detail view UI? I can change them through Smart Campaigns though.   And secondly: Although we read these GUID values from CRM, we can't seem to insert a lead correctly into CRM with these values. Is Marketo not supposed to insert with the lookup IDs?I've read through this forum and saw a couple of threads regarding this issue - https://nation.marketo.com/t5/product-discussions/marketo-to-dynamics-hows-that-working-out/m-p/67721#M34836 - but I haven't seen a solution. Is there one?Thanks!Michael

*Posted on behalf of Zack Blois - Senior Manager, Platforms and Automation at Jellyvision*   Tip #1: Utilize a combination of Bizible’s touchpoint objects and your first-party data in your CRM to get demographic data on who is interacting with marketing activities along, and what they are interacting with least and most.    By adding custom formula fields that stamp your first-party data from other CRM objects onto Bizible Touchpoint (BT) and Bizible Attribution Touchpoint (BAT) data points, you can begin to leverage demographic, firmographic, etc. data within your existing Bizible reports, dashboards, etc.    To do this, identify field values within your CRM that would be helpful to report on in reference to your Bizible Touchpoint data. Then create formula fields that reference the related object’s value to stamp those values on the Bizible object. From a reporting standpoint, this allows you to bring in granular pieces of data from the contact, acc

Hi,   How to push Marketo activities to middleware any time a new activity is added to a person record. Please advise us, and if you have documentation, please share it with us.   Thanks, Chandan

I have been using this code which works very well on a subscription center page.  User can have any number of newsletters selected but then on clicking unsubscribe all of their newsletter selections are removed.  Perfect. Only issue is if the users changes their mind and then checks a newsletter checkbox the unsubscribe field remains checked. My skills in this area are quite limited.  Is there an easy way to implement the reverse of this such that if a newsletter selection is checked after the unsubscribe the unsubscribe setting is removed? Thanks in advance.        

IssueWhen comparing the Engagement Score on the Engagement Dashboard, the scores do not match with the Email Insight Engagement Scores. EnvironmentEngagement ProgramEmail Insight SolutionThe Engagement Score from the Engagement Dashbaord will hold the most accurate information as this is direct information, rather than for example with RCA/RCE and Email insights where the data source is different.If you want to see Engagement Score over a period of time more accurately, use the Engagement Stream performance report: Engagement Stream Performance Report | Adobe Marketo Root CauseThe Engagement Score on the Engagement Dashbaord only calculates the last 3 casest, it is also important to remember that the engagement score only includes emails that were cast more than 72 hours ago. As per this documentation: The Engagement Dashboard | Adobe MarketoIn comparison, the Email Insight Engagement Score is calculated over a period of time that is set by the user but the data can still

IssueClicking a tracked link in an email either leads to a 404 page or the fallback page. EnvironmentTracked linksTokensSpecific Characters: "#", "$", unbalanced brackets "{" or "}" SolutionDo not use the following characters "#", "$", unbalanced brackets "{" or "}" in a link that is tracked when using a token as well.This is a article attached imageFor example: google.com/ebook-download.html?ebook={{lead.ebook}}#This will not work and will either direct to a 404 page or redirect to fallback page.When hovering over the link you will see that it is not a normal tokenized link, it will contain something along the lines of: $mktEncrypt.encrypt($mkturl2)/<random characters> Root CauseWhen using tokens in the url of a tracked link, the email is processed and the tokens are substituted and populated with the correct information. The engine that assembles this information have some characters reserved for use such as #.

I have recently became an admin for some new pages on Facebook. I can not get them to show on the Marketo side. I have deleted access and tried to re-auth Facebook, but my same few pages show up.   Anyone know how to get this to refresh?