A/B test whole email | Community
Skip to main content
January 19, 2017
Question

A/B test whole email

  • January 19, 2017
  • 1 reply
  • 5770 views

I'm setting up an A/B test for whole emails. The winner criteria will be custom conversion by clicking on the CTA button (button color test). When using the filter "clicked link in email," the emails don't pop up. Should I use "email is any" and link is (url)?

And second, I wanted to change program status in the program as well, but the emails don't show? Do I need to change program statuses post-send?

Thanks.

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

Grégoire_Miche2
New Participant
January 19, 2017

Hi Sherin,

Can you please provide some screenshots?

-Greg

January 19, 2017

This shot is in the Winner Criteria section. I want the criteria to be a person clicked on our button (specific link). I was going use “Email is” and list both testA and testB, but neither show in the drop down.

Therefore, I used “Email is any” and listed the link. Will this work?

The same happens for when trying to update program status – the emails don’t show up.

New Participant
January 19, 2017

It should work, and by default the A/B test is only going to consider the emails you definied in the Test Settings step when determining the winner.

Here's an obvious question but worth double-checking anyway...are the emails approved?