If I set up a "Visits Web Page" trigger in a smart campaign, and I put "Change Acquisition Program IF Acquisition Program is Empty" in the Flow step, would anonymous leads that visit the page and later fill out a form be assigned the acquisition program? Or should I have the change acquisition program step in the "Filled Out Form" campaign?
Hi Devraj,
Anonymous leads will not trigger smart campaigns anymore
This is not 100% correct. In fact, Marketo will replay some of the triggered campaign when the lead become known (a mechanism known as lead promotion). Not all triggered campaign will be replayed though. Read more here: Anonymous Lead Promotion to Known Lead – Munchkin V2 Behavior
The replay will occur chronologically with the correct date / time.
Only specific flow steps will be processed, though. Namely:
So the "change data value" on acquisition program should work.
-Greg
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