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November 21, 2014
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Adding Seasonal Content into Streams

How do most people handle adding in seasonal content into top of the funnel engagement streams? We have people already trending down a path but want to add in seasonal content occasionally. Is there an easy solution or do I need to pause the stream and add them into a speerate stream?

Any good suggestions?
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Dory_Viscoglio
Dory_ViscoglioAccepted solution
Level 10
November 21, 2014
Hey Adam, each time there is a cast in an engagement program, the system will look from the top down and see if a person has received each piece of content. So, you're able to add content anywhere in the stream and if you added it as email #2 and someone is already on email #4, then they'll receive this email as the next cast. If someone new is added, then they'll receive email #1 and then your new email on the following cast. 

With seasonal emails, you can also only make them available for a certain amount of time which is really convenient!

2 replies

November 21, 2014
Awesome. Thank you!
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Dory_Viscoglio
Dory_ViscoglioAccepted solution
Level 10
November 21, 2014
Hey Adam, each time there is a cast in an engagement program, the system will look from the top down and see if a person has received each piece of content. So, you're able to add content anywhere in the stream and if you added it as email #2 and someone is already on email #4, then they'll receive this email as the next cast. If someone new is added, then they'll receive email #1 and then your new email on the following cast. 

With seasonal emails, you can also only make them available for a certain amount of time which is really convenient!
Translate