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Level 3
Jan 17, 2020 3:39 PM UTC
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AMP for Email in Marketo

AMP brings modern interactivity to emails and could really help marketers make their email experiences exceptional. In addition to HTML and plain text, Marketo should also begin supporting text-x-amphtml, the MIME Type for AMP for email. Email clients like Gmail and Outlook.com already support it, and it's rolling out to others too. 

Bonus points if Marketo could integrate with Litmus or get 250ok to support AMP email version previews for testing/QA.

Here's more info on the subject: Gmail rolls out AMP for Email - Litmus 

3 replies

Level 2
Apr 8, 2025 7:40 PM UTC

Does anyone know if there has been some movement on this since 2020?

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Diego_Lineros2
Level 5
Feb 17, 2020 4:53 PM UTC

Please add support to AMPHTML https://amp.dev/about/email/

We need to start building and experimenting with AMP.

Outlook.com now supports it. Joining Gmail and Mail.ru

The tags to call libraries from ampproject.org  and the <amp-XXX> tags must be accepted by the editor.

 

 

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New Participant
Feb 4, 2020 3:49 PM UTC
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