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A
Anonymous
November 9, 2017
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Automatic disable of trigger campaigns

  • November 9, 2017
  • 2 replies
  • 4311 views

Hi All,

Just a quickie for someone in the know.

In terms of the auto cleanup of trigger campaigns, will the system de-activate campaigns with leads in wait steps?

Thanks in advance

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    Best answer by Devraj_Grewal

    Hi Matthew,

    Marketo cleans up inactive trigger campaigns that have not shown ANY activity in 6 months, not 3 months. This means they have not qualified any people in 6 months, no people have executed a flow step in 6 months, and no people are currently sitting in a wait step.

    More info: Automatic Trigger Campaign Clean-up - Marketo Docs - Product Documentation

    2 replies

    A
    Anonymous
    November 9, 2017

    Hi Josh,

    I'm not sure if my question was clear.

    Our instance is set to deactivate non-active trigger campaigns after 3 months. I guess my question is what is the definition of 'inactive'.

    For example.... is it when people have not entered the flow etc.

    My question is: if there are people in a wait step is the campaign considered active or inactive as this I imagine would determine whether the instance de-activates a campaign.

    Devraj_Grewal
    Devraj_GrewalAccepted solution
    New Participant
    November 10, 2017

    Hi Matthew,

    Marketo cleans up inactive trigger campaigns that have not shown ANY activity in 6 months, not 3 months. This means they have not qualified any people in 6 months, no people have executed a flow step in 6 months, and no people are currently sitting in a wait step.

    More info: Automatic Trigger Campaign Clean-up - Marketo Docs - Product Documentation

      A
      Anonymous
      November 10, 2017

      Hi Devraj,

      I have had our instance re-configured for 3 months so as to reduce system load.

      Thank you for your answer this was what I was looking for "and no people are currently sitting in a wait step"

        Josh_Hill13
        Josh_Hill13
        New Participant
        November 9, 2017

        Huh.

        Probably will leave the people in the Wait Step and execute subsequent steps just as it would if you deactivated it yourself. I see no reason it would function differently.

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