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ridhdhi
ridhdhi
New Participant
August 20, 2020
Question

Batch and trigger campaign reporting

  • August 20, 2020
  • 1 reply
  • 1832 views

Hi,

We want to create a dashboard for email performance using batch and trigger campaigns separately. I believe, Email Insights would provide this kind of reports. However, as a step further, we also want to branch out email performance details based on 2 broader dimensions - business categories and geographical regions. We have set up a tagging system to identify programs for both the dimensions, but users are gradually adopting to it, and therefore, not all programs are ready with these tags so using Dimensions in Email Insights is not possible at the moment. We tried a workaround to pull some data from a comination of campaign activity report + email performance report, but that is far from being 100% efficient and reliable. Any workaround? any idea? 

Best

Ridhdhi

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1 reply

Amy_Goldfine
Amy_Goldfine
New Participant
October 22, 2020

I think naming conventions are your only way to really do this. If you're having trouble getting people to adopt naming conventions, you need to figure out how to make it easier for them. You can build one in a Google Sheet to start. We had a consultancy build a web-based tool, and made it a default tile in all of the Marketing team's Okta (single signon) so it's easy to access.

Amy GoldfineMarketo Champion & Adobe Community Advisor
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