Building a Post-Sale Customer Nurture Strategy? Check out my Summit session on CXM!
If you're using Marketo Engage, you're probably nurturing your prospects through the buying journey until they're ready to seal the deal. Now nurturing doesn't have to stop once the sale is completed! Our Customer Marketing Adoption team has taken engagement programs beyond the regular sales cycle to drive customer success through regular touchpoints.
In this Summit session, you'll learn how to:
- Engage your customers with relevant content, personalized to their stage and behavior
- Create an integrated nurture system
- Coordinate your efforts across multiple channels with Marketo Engage
@Katie_Pedroza2 and I walk through some Marketo Engage ideas and tips (with screenshots) to drive a consistent and scalable customer experience. Check out our session recording here: adobe.com/summit/2020/omnichannel-nurturing-and-customer-engagement.html
Let us know your thoughts and ideas in the comments!