Bulk Merge Tool In Marketo | Community
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Melissa_Neikirk
Melissa_Neikirk
Level 2
August 24, 2017
New

Bulk Merge Tool In Marketo

The 1:1 merge option is great if you have one off duplicate lead issues. However, when you have uncovered a massive duplicate issue the only option today for a Marketer is to pay for a one-time service or get help from either an internal or external development team to run an API script. These slows us down, and can have major impact on running automation campaigns with the wrong data appending to the wrong record and triggering campaigns out to people.

I would really like it if Marketo had a Bulk Merge Tool that had custom rules similar to a smart list/Campaign, and could be ran on a regular cadence to prevent database duplicate bloat.

    11 replies

    kh-lschutte
    New Participant
    February 5, 2020
    No text available
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    Heather_Padgett
    Heather_Padgett
    Level 2
    October 5, 2017

    I need this today. 200,000 dupes that need to be merged... and Marketo's solution could take 2 months... I need a fast and easy solution!

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      Josh_Grant2
      Josh_Grant2
      Level 2
      October 5, 2017

      We are currently demoing a few solutions as we have the same issue. I will update if I come across something worth checking out.

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        Melissa_Neikirk
        Melissa_NeikirkAuthor
        Level 2
        October 6, 2017

        We used to use Ringlead, but for our use case it didn't do enough of what we needed. What we really need is something that primarily looks inside Marketo and dedupes there.

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        Josh_Grant2
        Josh_Grant2
        Level 2
        October 5, 2017

        Love this idea - much needed.

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