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Kim_Gandy1
New Participant
May 19, 2016
Solved

Campaign triggered by varying expiration date

  • May 19, 2016
  • 1 reply
  • 1229 views

I'm looking to build a smart campaign for trial subscription users at each of the following milestones:

  • Your trial expires in two days
  • Your trial expires today

Trial lengths vary from 7-30 days, so does it make the most sense to use the following to accommodate various lengths?

Smart list:

  • Trial expires [ in future after ] 2 days

Flow:

  • Send email [ expires in two days ]
  • Wait [ 2 days ]
  • Send email [ expires today ]
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Best answer by Grégoire_Miche2

Hi Kim,

You should rather have a trigger smart campaign that fires when the trial starts with a first wait step, using the advanced wait:

  • wait until {{lead.trial expiration date}} - 2 days
  • send email
  • wait 2 days
  • send email

-Greg

1 reply

Grégoire_Miche2
Grégoire_Miche2Accepted solution
New Participant
May 19, 2016

Hi Kim,

You should rather have a trigger smart campaign that fires when the trial starts with a first wait step, using the advanced wait:

  • wait until {{lead.trial expiration date}} - 2 days
  • send email
  • wait 2 days
  • send email

-Greg