Capping Marketo User privilages - Email sends

@juhoyos 

The way we've seen this handled by other global organisations is to build the marketable lists for the marketers so they have a specific audience to use or "filter down" on. Much as @sanfordwhiteman says the other controls are Partitions which can sometimes add more complexity depending on your instance set-up.

We also have some organisations where we've developed custom permissions roles & permissions that means they can't approve a program, this again to previous comments is then an administrative overhead, but could reduce the pain.

Cheers, J.

I liked the idea of creating partitions and mapping them to the correct WS, but I understand that creating partitions may not be possible due to business requirements not aligning with how partitions function.

Creating a custom field could be a solution, but IMO it's not as tight of a solution as the solution involving partitions, as users could still process people that they shouldn't be processed by just forgetting to include the filter for it. Moreover, creating and managing the custom field so it reflects the correct value would need an operational campaign (preferably trigger) setup. Creating segmentation is another loose solution, where-in you'd not have to create operational campaigns like the custom field solution, but it also has the same vulnerability where-in people are still able to process people in case they don't include the filter in the campaign's smart list.

Also, I don't think it's really possible to enforce any sort of capping on # emails a user could send/process people using code in the Admin. If partitioning is not going to work, then I'd advise you to enforce some additional steps in your process to validate the audience before users could activate the campaign, or if that's not possible you could let only an authoritative user activate and schedule the campaigns and have the rest just build them (you could always create and assign users a role that does/doesn't have rights to activate/schedule campaigns).

Hey 

One option to consider is creating custom fields in Marketo that designate the maximum number of recipients allowed for each region. Then, you can use smart campaigns with filters that check the recipient's region before sending an email. E.g: if the recipient's region is region 1, then the email will only be sent if the number of recipients is less than or equal to 20,000.

Regarding modifying the admin section with code, I am no expert in that, so we can wait for someone else to pitch in. 

Hope this helps.