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edmerrick
New Participant
April 6, 2020
Solved

Customized Landing Pages for Salespeople

  • April 6, 2020
  • 1 reply
  • 2934 views

What is the best way to create personalized landing pages for our salespeople?  I'd like to provide them landing pages so they can send their existing customers to their page so they can then submit referrals to us.  UTM seems the way to go but I'm also wondering about the possibility of personalized landing pages for sales reps.  I would like to post the sales rep name, phone number and picture on each page, but I need it to be dynamic in that we have over 150 reps.  I don't want to create 150 landing pages...

 

thanks for any advice you can give.

Ed 

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Best answer by SanfordWhiteman

2 methods:

 

1. Add the salespeople as leads and use a pURL, then you can use standard tokens.

2. Use a regular LP + a data file uploaded to Design Studio.

  • Pass the salesperson's ID in URL - best identifier is likely email address
  • The page is personalized using JS, with relevant elements tagged like <img id="salespersonPhoto">
  • For the file, prefer TSV over CSV because tabs are less likely to cause collisions than commas (and JS doesn't actually natively parse CSVs); even better, save from Excel/Sheet to JSON or XML.

1 reply

SanfordWhiteman
SanfordWhitemanAccepted solution
New Participant
April 6, 2020

2 methods:

 

1. Add the salespeople as leads and use a pURL, then you can use standard tokens.

2. Use a regular LP + a data file uploaded to Design Studio.

  • Pass the salesperson's ID in URL - best identifier is likely email address
  • The page is personalized using JS, with relevant elements tagged like <img id="salespersonPhoto">
  • For the file, prefer TSV over CSV because tabs are less likely to cause collisions than commas (and JS doesn't actually natively parse CSVs); even better, save from Excel/Sheet to JSON or XML.
E
edmerrickAuthor
New Participant
April 7, 2020

WRT to the FormsPlus Library, is this a library I need to install in my instance of Marketo or does the script call automatically work.  

 

Thanks so much for the help so far.

SanfordWhiteman
SanfordWhiteman
New Participant
April 7, 2020

You need to download the 2 JS files and reupload them to Design Studio. Then refer to their locations in your Marketo instance.

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