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New Participant
January 20, 2020
Question

Difference in "mkto-unsubscribe" link and "Unsubscribe" metric numbers

  • January 20, 2020
  • 2 replies
  • 1622 views

After data download from Marketo, I have noticed that "mkto-unsubscribe" link clicks are much more higher than the "Unsubscribe" metric numbers, I want to understand which is the correct unsubscribe number and what is the difference between these two.

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2 replies

New Participant
January 21, 2020

I'm not sure how to change it discussion to a question hence created a new question. Please help on that.

SanfordWhiteman
Level 10
January 20, 2020

Please change this from a Discussion to a Question.