Difference in "mkto-unsubscribe" link and "Unsubscribe" metric numbers | Community
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Level 2
Jan 20, 2020 12:03 PM UTC
Question

Difference in "mkto-unsubscribe" link and "Unsubscribe" metric numbers

After data download from Marketo, I have noticed that "mkto-unsubscribe" link clicks are much more higher than the "Unsubscribe" metric numbers, I want to understand which is the correct unsubscribe number and what is the difference between these two.

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2 replies

Level 2
Jan 21, 2020 11:11 AM UTC

I'm not sure how to change it discussion to a question hence created a new question. Please help on that.

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SanfordWhiteman
Level 10
Jan 20, 2020 4:17 PM UTC

Please change this from a Discussion to a Question.

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