Do autoresponders need unsubscribe message? | Community
Skip to main content
November 22, 2013
Solved

Do autoresponders need unsubscribe message?

If someone fills in a 'Contact Us'' form, and we send an automatic response that the message was received and that we will get back to them, do we need the unsubscribe text at the bottom of the autoresponse email?

Thanks for any insight

Patrick
This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Accepted solution
November 22, 2013
Just FYI--if you set an email to "Operational", Marketo will NOT auto-append the unsubscribe information that it normally includes.

3 replies

Accepted solution
November 22, 2013
Just FYI--if you set an email to "Operational", Marketo will NOT auto-append the unsubscribe information that it normally includes.
Translate
Josh_Hill13
Level 10
November 22, 2013
Anita is right, however, Marketo may put that on every email anyway.

Just set any autoresponders to Operational Email because the user requested a response of some type.
Translate
November 22, 2013
No, that's considered a transactional email so technically it doesn't require an unsubscribe link. The email should also be allowed to be sent to someone even if they have unsubscribed from all other marketing emails.
Translate