Does Marketo get any information that it can use from adding Google AdWords as a LaunchPoint Service? | Community
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Nate_Oosterhous
New Participant
December 5, 2016
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Does Marketo get any information that it can use from adding Google AdWords as a LaunchPoint Service?

  • December 5, 2016
  • 1 reply
  • 1523 views

Hello All!

Question:

Does Marketo get any information that it can use from adding Google AdWords as a LaunchPoint Service or is it only Google Adwords that benefits? (For example would you be able to create a smart campaign that triggers off of an ad being clicked?)

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Best answer by Grégoire_Miche2

Hi Nate,

No, info is only flowing from Marketo to Google Adwords to feed GA with conversion info.

But I fully agree that some integration the other way around would be cool, indeed.

-Greg

1 reply

Grégoire_Miche2
Grégoire_Miche2Accepted solution
New Participant
December 6, 2016

Hi Nate,

No, info is only flowing from Marketo to Google Adwords to feed GA with conversion info.

But I fully agree that some integration the other way around would be cool, indeed.

-Greg

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Nate_OosterhousAuthor
New Participant
December 6, 2016

Thanks Greg.

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