Does Marketo have Predictive Customer Mapping? | Community
Skip to main content
Miki_Weiser
Miki_Weiser
New Participant
May 9, 2017
Solved

Does Marketo have Predictive Customer Mapping?

  • May 9, 2017
  • 2 replies
  • 1466 views

I would like to create lead funnels by my customer behaviors. Ideally, if Marketo had an automated tool that already maps my contacts and leads by their behavior - that would be very useful and time efficient. Does anyone know if such a feature exists already?

Thanks!

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Best answer by Josh_Hill13

There is nothing automated. You must design and build a Lead Lifecycle, which the system can facilitate. There are a lot of threads on

Revenue Cycle Model

lead Lifecycles (LLC)

Revenue Cycle Explorer

How to Build a Lead Lifecycle - Marketing Rockstar Guides

2 replies

Josh_Hill13
Josh_Hill13Accepted solution
New Participant
May 9, 2017

There is nothing automated. You must design and build a Lead Lifecycle, which the system can facilitate. There are a lot of threads on

Revenue Cycle Model

lead Lifecycles (LLC)

Revenue Cycle Explorer

How to Build a Lead Lifecycle - Marketing Rockstar Guides

    R
    rachel2-2
    New Participant
    May 9, 2017

    Hi Miki, can you provide some more detail on what you are trying to accomplish? Are you attempting to score leads based on behavior using insights from customer behavioral data, and then use this score to help determine lifecycle status?

    Terms & ConditionsAccessibility statement

    Loading footer...