does salesforce sync to marketo or vice versa?

3 replies
1173 views
Translate

does salesforce sync to marketo or vice versa?

or is it a one-way thing?

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

Dory_ViscoglioAccepted solution

Level 10

Hi Isabela, the SFDC to Marketo sync is a bi-directional sync so data can flow both ways.

There are certain limitations to this, like the inability to update account fields from Marketo, but for the most part any updates made in one system will go to the other.

A

Anonymous

Where can I find a list of the sync limitations?

Translate

Josh_Hill13

Level 10

But keep in mind that Marketo does not auto sync leads to SFDC. You need to use the Sync Lead to SFDC flow step (or Add to Campaign, etc) to do this. Usually this is part of your lead lifecycle system.

Leads already synced between systems will continue to update automatically.

Translate

Dory_ViscoglioAccepted solution

Level 10

Hi Isabela, the SFDC to Marketo sync is a bi-directional sync so data can flow both ways.

There are certain limitations to this, like the inability to update account fields from Marketo, but for the most part any updates made in one system will go to the other.

Translate

Sign up

Login with SSO

Login to the community

Login with SSO