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nishanth27
Level 3
November 21, 2024
Solved

Dynamics365/Marketo

Hello folks,

 

Is Marketo and Dynamics365 bi-directional? Does data flow from dynamics to marketo also? 

 

Thanks in advance!

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uditmathur
uditmathurAccepted solution
Community Manager
November 22, 2024

Hi @nishanth27 ,

 

Partially Yes, Dynamics & Marketo integration is Bi-directional but only for leads & contacts. All other fields like accounts, opportunities are synced from Dynamics to Marketo i.e. one way.

 

Hope this helps 😊

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3 replies

michellechopin
michellechopin
Community Manager
November 25, 2024

@nishanth27 If it helps, here's a great flow diagram our consulting agency shared when we were updating our Marketo instance and connecting it to a new MS Dynamics instance: 

I find it really useful in explaining how the sync works and in which direction should anyone have questions, so I hope it's useful for you too  😀

 

 

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uditmathur
uditmathurAccepted solution
Community Manager
November 22, 2024

Hi @nishanth27 ,

 

Partially Yes, Dynamics & Marketo integration is Bi-directional but only for leads & contacts. All other fields like accounts, opportunities are synced from Dynamics to Marketo i.e. one way.

 

Hope this helps 😊

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nishanth27Author
Level 3
November 22, 2024

@uditmathur Thanks for clarifying!

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