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nishanthn1
New Participant
April 6, 2022
Solved

Email Program AB Test

  • April 6, 2022
  • 1 reply
  • 1775 views

Hello Marketo folks,

I have created an AB test with whole emails in an Email Send program and the test has run successfully. 

Now I am required to run another AB tests for a different set of whole emails in the same program. 

 

Is this possible? or should I create another Email send program under the main Email send program and have the AB test set up under the sub email program ?

 

Please advise

 

Thanks

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Best answer by Darshil_Shah1

Hi @nishanthn1, 

Email Send programs can only be ran once (they can’t be re-sent, and can only run one test at a time). They are essentially built to execute one time sends and hence can't be re-used. You can create a default program and have this and the new email send program nested within in-case you want to have your email programs under a one common program.

1 reply

Darshil_Shah1
Darshil_Shah1Accepted solution
Community Manager
April 6, 2022

Hi @nishanthn1, 

Email Send programs can only be ran once (they can’t be re-sent, and can only run one test at a time). They are essentially built to execute one time sends and hence can't be re-used. You can create a default program and have this and the new email send program nested within in-case you want to have your email programs under a one common program.

N
nishanthn1Author
New Participant
April 7, 2022

@darshil_shah1 Makes total sense!

Thanks for the help. Much appreciated 🙂

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