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roadshowhannah
New Participant
October 26, 2021
Solved

Emojis in Marketo Email Subject Line

  • October 26, 2021
  • 2 replies
  • 2432 views

Hi Everyone,

I'm am experienced email marketer, but new to the Marketo platform.

Wondering if you have any suggestions on using/placing emojis into the email subject line?

Look forward to hearing what your preferences and best practices are.

 

Thanks,

Hannah 

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2 replies

A
A_White10
New Participant
April 27, 2023

Thought this would be helpful to note regarding emoji's in subject lines:

If you have punctuation marks in your subject line, it could impact the emoji rendering. I've found that if you strip out punctuation marks and send yourself a test with characters and the emoji token only, then it should render correctly. For some reason, you can then add the punctuation marks back in and the emoji will render as expected. 

 

SanfordWhiteman
SanfordWhiteman
New Participant
April 27, 2023
Non-ASCII punctuation marks (not all punctuation marks) need to be Q-encoded. See https://nation.marketo.com/t5/product-blogs/once-you-manually-q-encode-an-emoji-in-a-marketo-subject-line/ba-p/334532
SanfordWhiteman
SanfordWhitemanAccepted solution
New Participant
October 26, 2021

Yes indeed: https://nation.marketo.com/t5/product-blogs/yes-virginia-you-can-use-emojis-in-marketo-subject-lines/ba-p/318398#M1960

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