A colleague has asked if it's possible for us to include expandable/collapsible sections within an email built and sent with Marketo (i.e. only a heading would immediately appear, and the user could click to expand to see the full text).
Obviously, this is a fairly simple task on a webpage, but I've not seen it done in email. Is it possible?
Hi Matthew,
It's definitely possible--you'll just have some inconsistency in how it's applied across all email clients. Do note that coding this kind of feature is not for the faint of email-hearted. That said, a couple of examples are here:
http://responsiveemailpatterns.com/patterns/accordions/show-more.html
http://responsiveemailpatterns.com/patterns/accordions/full-to-accordion.html
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