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Georgina_Gain
New Participant
November 18, 2019
Solved

Facebook leads sync with Marekto

  • November 18, 2019
  • 3 replies
  • 4330 views
I have been trying to select a new FB lead form but it doesn't seem to appear on the marketo smart list. Is there any reason for this? Any step that needs to be done on FB to make sure this shows? Is there a  sync time frame that we should expect?
We also trying to to add custom fields to our lead form but we seem unable to retrieve them in marketo. Is there a particular way we would need to enter them in FB for them to be visible in marketo?
We tried using the API name without success. Is there a particular syntax to respect for it to work?

Thank you for your advice!

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Best answer by Josh_Pickles

Hi Georgina, 

Marketo can only see a Facebook form when it has been filled out. You can submit the form in a test state via a preview link which will ensure Marketo has visibility. Once you've done that, you will be able to correctly map the custom fields you've created on the form to fields that exist within Marketo.

3 replies

Georgina_Gain
New Participant
November 19, 2019

Thank you Josh. Spot on. This worked!

Josh_Pickles
New Participant
November 20, 2019

Great! I'm glad to hear that worked!

If my response was helpful and got you the result, please mark it as correct. It'll help other community members when searching at a later stage

Josh_Pickles
Josh_PicklesAccepted solution
New Participant
November 19, 2019

Hi Georgina, 

Marketo can only see a Facebook form when it has been filled out. You can submit the form in a test state via a preview link which will ensure Marketo has visibility. Once you've done that, you will be able to correctly map the custom fields you've created on the form to fields that exist within Marketo.

Gursimran_Chand
New Participant
November 19, 2019

Did you integrate FB lead gen with Marketo using Launchpoint? https://docs.marketo.com/display/public/DOCS/Set+Up+Facebook+Lead+Ads