GDPR - how to disable munchkin code from Marketo Landing pages | Community
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Anonymous
Jan 3, 2018 10:15 AM UTC
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GDPR - how to disable munchkin code from Marketo Landing pages

We are currently researching different possibilities of opting in and opting out people from being Profiled by Marketo which is one of the GDPR requirements.

I am still in a testing process of placing js script to disable munchkin code from the website, but that made me think about the opting out from tracking on Marketo landing pages.

Any thoughts on that ? How do you approach this limitation ?

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    SanfordWhiteman
    SanfordWhitemanAccepted solution
    Level 10
    Jan 5, 2018 6:11 AM UTC

    This new blog post shows how to defer running Munchkin (Munchkin.init()) until the lead has opted in.

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    11 replies

    Ulf_Deeg
    Ulf_Deeg
    Level 3
    Jun 20, 2018 2:14 PM UTC

    You are the best. So where would I put the Id and the options?

    [Edit] Never mind, I figured it out.

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    Chelsea_Stinnet
    Chelsea_Stinnet
    Level 3
    Apr 6, 2018 4:08 PM UTC

    @Sanford Whiteman​ can this code for Marketo LPs also be used on corporate websites?

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    SanfordWhiteman
    SanfordWhiteman
    Level 10
    Apr 6, 2018 5:34 PM UTC

    Of course.

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    Anonymous
    Feb 22, 2018 1:27 PM UTC

    Hi Gabby,

    There are website compliance software solutions that can present the website visitor with the choice to allow or block cookies by type. For example, they scan your website on a regular basis and present the visitor with an updated list of cookies. They inform the visitor what the cookie does and allows them to both give and withdraw consent.

    If this sounds like it may be of interest message me for more details mb@ittrust.eu

    Best of luck!

    Mihaela B

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    SanfordWhiteman
    SanfordWhitemanAccepted solution
    Level 10
    Jan 5, 2018 6:11 AM UTC

    This new blog post shows how to defer running Munchkin (Munchkin.init()) until the lead has opted in.

    Translate
      Anonymous
      Jan 5, 2018 1:41 PM UTC

      Thank you Sanford , very useful blog .

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      SanfordWhiteman
      SanfordWhiteman
      Level 10
      Jan 4, 2018 4:50 AM UTC

      Manually loading Munchkin.init() on a Marketo-hosted LP is tricky, for the same reason that setting init() options (sometimes critical for correct Munchkin operation) is harder in that context.

      This blog post explains how to do the latter.

      I can write another post on how to delay init() on Marketo LPs, but I first want to double-check your goals. Do you want to prevent the very first pageview from being logged, or has your legal team determined that the first pageview can be logged as long as no further actions are logged? (Logging only the first view may not constitute "tracking" in a legal sense, since you only have one log entry.)

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      JDNelson1
      Community Manager
      Jan 3, 2018 4:10 PM UTC

      isn't that what 'do not track' is for? https://docs.marketo.com/pages/releaseview.action?pageId=6095047

      Edit "Do Not Track" Browser Support Settings - Marketo Docs - Product Documentation

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      Dan_Stevens_
      Dan_Stevens_
      Level 10
      Jan 3, 2018 4:22 PM UTC

      @JD, the DNT feature that you refer to is to honor the users' DNT browser settings.  This is a start, but nowhere near the compliance that is needed for GDPR.  What we're hearing - still not 100% certain if this is the case (especially once the recommendations by the ePrivacy Directive are included) - is that you need to disable all cookies (except those that are required to keep your site functioning properly) by default.  This includes Munchkin tracking.  You would then serve up a consent modal to get users to provide their explicit consent to have Munchkin enabled on their browser.  And there lies the rub.  Can you imagine having these modal windows pop up on every site that want to install tracking cookies on your device?  It will be interesting to see how this plays out.

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