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August 20, 2014
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Hidden Unsubscribe Field not changing Lead Info

  • August 20, 2014
  • 5 replies
  • 3520 views
Hello!
I created an Unsubscribe page that contains the hidden field "Unsubscribe," where the default value is set to "true." The only problem is that when I fill out the form for one of our proxy leads, Marketo doesn't change the the Lead Info to reflect that the lead has opted-out (The check box remains unchecked.) I have tried using true, TRUE, True, YES, yes, Yes, 1, and 0 with no results. I need a Marketo master to make my mission manageable... I need help, please. Thanks!

Jesse
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Best answer by Josh_Hill13
Turn off Prefill on that hidden field.

Marketo should flip the field if the Form sets its to TRUE. You do not need an extra flow.

5 replies

Grégoire_Miche2
New Participant
November 11, 2016

The idea is here:

-Greg

Dan_Stevens_
New Participant
November 11, 2016

I believe the issue here with this use-case is Marketo considers boolean fields that are unchecked as actually having a FALSE/NO value.  Which is why prefill should be turned off for all hidden boolean fields.

Grégoire_Miche2
New Participant
November 11, 2016

Hi Dan,

Yes, it should. The problem being that it is so easy to ignore it, driving users to forget about it. It is especially painful when you discover after a few months that hundreds of people who have filled out the "unsubscribe" from are still "unsubscribe = false" in the DB...

-Greg

August 20, 2014
Josh! You're a genius! It worked! Thanks for the good advice and also for that great "Guide to Marketo;" it's very helpful. Tim and Josh, you guys rock!
Josh_Hill13
Josh_Hill13Accepted solution
New Participant
August 20, 2014
Turn off Prefill on that hidden field.

Marketo should flip the field if the Form sets its to TRUE. You do not need an extra flow.
August 20, 2014
Hi Timothy,
Thanks for the speedy reply! Marketo is NOT recognizing the data change, the action is not being displayed in the activity log. I tried using a field that was not hidden and just a regular checkbox and the data did change to "true" in the Activity Log and the Lead Info. We have tested this on different leads and different form implementations. I had already created a smart campaign that changed data value unsubscribe to true, but I was under the impression that Marketo should do this for me automatically if I use the hidden Unsubscribe field. The system doesn't seem to be FAD. Thank you for your time.

Jesse
August 20, 2014
Is Maketo recognizing the data change? Can you see this on the proxy leads actiivity?

If you're seeing the activity change and revert you may have other issues. 

Build a workflow that says if filled out form X, change data value unsubscribe true.