How to add email metrics to Salesforce? | Community
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A
Anonymous
November 6, 2014
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How to add email metrics to Salesforce?

  • November 6, 2014
  • 2 replies
  • 1112 views
Hi Marketo community!

Had a question that I couldn't find the answer to. Is it possible to add the email metrics (Delivery Rate, Opened Rate, Bounce, etc) or a Marketo Campaign to a Salesforce campaign? 

Reason being is I wanted to consolidate email performance into Salesforce for a quick view.
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Best answer by Alexandre_Pelle
There is no direct way to list all your email metrics on a SFDC campaign. With some custom API developement, it is possible to monitor email activities on the Marketo side and push it back to the corresponding SFDC Campaign. 

2 replies

A
Anonymous
November 6, 2014
Ah, that's what I thought. 

Thanks Alexandre!
Alexandre_Pelle
Alexandre_PelleAccepted solution
New Participant
November 6, 2014
There is no direct way to list all your email metrics on a SFDC campaign. With some custom API developement, it is possible to monitor email activities on the Marketo side and push it back to the corresponding SFDC Campaign. 
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