How to Make Use of Directory of Leads Bouncing Emails

Question

Can anyone point me to an article about how best to make use of the "Directory of Leads Bouncing Emails" described here?
 
https://nation.marketo.com/t5/knowledgebase/maintaining-a-directory-of-leads-bouncing-emails/ta-p/300838
 
When I was working for another company a few years ago we got some useful advice from a deliverability consultant about this but did I remember or capture relevant screenshot? Doh! So have this handy directory now (again) but I'm not entirely sure how best to make use of it, which boils down to under what circumstances should we marketing suspend or block list which bouncing emails. Any pointers would be appreciated. Thx!

Katja_Keesom · Answer

I actually use it both for creating insights (you can see the details of the bounce profile for every person, so you can drill down much easier on what the most common problems are) and to manage the Marketing Suspended flag. Any person bouncing too many times gets set to Marketing Suspended and a reason is stamped. If a successful delvery is detected the suspension is lifted.

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