How to set up adwords conversions in Marketo | Community
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Stéphanie_RENAS
Level 1
Feb 22, 2016 1:51 PM UTC
Solved

How to set up adwords conversions in Marketo

Hello,

I added Adwords as a Lauchpoint Service successfully in the Admin.

I also created a Revenue Model with Adwords Mappings (I've 4 members in my revenue model)

However, no conversion is available in my adwords account.

Is there anything else I should do ? (custom columns in adwords ??)

Thanks !

Stephanie.

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Accepted solution
Feb 22, 2016 6:18 PM UTC

In your model go to edit draft and in that window configre the edit adwords mappings window.

Then in Adwords ad you columns using the custom columns feature

2 replies

Accepted solution
Feb 22, 2016 6:18 PM UTC

In your model go to edit draft and in that window configre the edit adwords mappings window.

Then in Adwords ad you columns using the custom columns feature

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Marion_Tafoiry
Level 1
Apr 24, 2020 4:24 PM UTC

I have mapped conversions in Marketo but no new metrics have shown up in the customs columns in Google Ads.

I also get an Error report saying: OfflineConversionError.UNAUTHORIZED_USER

Could you help here please?

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